Netbooks, Ultra-Thins Off to a Strong Start in 2010

Paul Lilly

If tablets are going to kill off the netbook market, they're going to have to kick things up a notch or three. According to market research firm iSuppli, netbooks posted double digit growth so far in 2010, the result of improved economic conditions around the world.

"Despite the worldwide recession last year, consumers were enthusiastic about notebooks, a trend that will persist in 2010 especially for the market's two fastest-growing segments-the netbook and the ultra-thin notebook," said Peter Lin, senior analyst for compute platforms at iSuppli.

Netbooks shipments are expect to surge to 34.5 million units in 2010, a 30 percent increase over one year ago, and by 2014, iSuppli forecasts netbook shipments in the neighborhood of 58.3 million. At the same time, ultra-thins are becoming extremely popular and will ship nearly 14.5 million units in 2010, equivalent to a 93 percent increase from the 7.5 million units shipped in 2009.

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