MSI's Notebook Strategy is Mostly Focused on Gaming Laptops

Paul Lilly

We've run across a fair number of gaming notebook announcements from MSI during the past year, and that's not a fluke. According to Senior Vice President of MSI, Henry Lu, there's a bigger profit margin in gaming laptops, and so that's where there the bulk of its focus goes towards regarding its notebook business. Considering some of the models we've seen, we're totally fine with that.

MSI's G Series ranges from models starting at around $1,100 all the way up to a $2,500 machine, the GT783-625US . That one's a fully loaded 17-inch notebook with an Intel Core i7 2670QM processor, Nvidia GTX 580M discrete GPU, 16GB of DDR3 memory, 128GB solid state drive + 750GB hard disk drive, Blu-ray burner, USB 3.0, HDMI, and other odds and ends.

Citing sources from notebook players, DigiTimes says MSI's notebook shipments in 2011 dropped by a whopping 60 percent compared to 2010, which undoubtedly is playing a role in MSI's decision to focus on more profitable models.

Image Credit: MSI

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