Apple is doing everything it can to deflect attention away from the iPhone 4's janky antenna design, like calling out other smartphone makers for supposedly being in the same boat, including Motorola and the Droid X. To be fair, Motorola (and Verizon) fired off the first marketing missile by taking out a full page spread in The New York Times earlier this month taking digs at the iPhone 4 in the small print.
Now Motorola has begun rolling out a second ad, and this time, the company is blasting Apple's iPhone 4 in large print by titling it's second spread "NO JACKET REQUIRED." The rest of it goes like this:
"At Motorola, we believe a customer shouldn't have to dress up their phone for it work properly. That's why the Droid X comes with a dual antenna design. The kind that allows you to hold the phone any way you like to make crystal clear calls without a bulky phone jacket. For us it's just one of those things that comes as a given when you've been making mobile phones for over 30 years."
Ouch. It will be interesting to see how, or even if Apple responds.
View the ad here .