Dreaming about what the Xbox 720 (or whatever Microsoft decides to name the Xbox 360's followup console) will be like? Well, keep dreaming, because the Redmond outfit has no plans of replacing the four-year old console any time soon, and is instead focused on Project Natal and other ways of extending the console's lifespan.
"I think it's important to say that the Xbox 360 is the console of the long future for us. There is no need to launch a new console, because we're able to give this console new life either with software upgrades or hardware upgrades like Project Natal," said David Hufford, senior director of Xbox product management. "The Xbox 360 was designed for a long life, and I don't even know if we're at the midpoint yet."
Microsoft is concentrating on bringing Project Natal to the Xbox 360, which the company indicated should be ready for the 2010 holiday season. After that, it's anyone's guess what else Microsoft has planned, especially if, as Hufford suggested, the console hasn't even reached its midpoint yet. Could Blu-ray finally be in the Xbox 360's future? Probably not.
"We love our prices right now," Hufford added. "I don't want to say that technology stops, but we believe we have a high quality console, and we stand by that quality with an unprecedented warranty, so we think we're in a good place now heading into the Natal era."
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