Feature phones still
lead smartphones by a country light-year in the global cell phone market.
Their preponderance comes form their popularity in emerging markets. While a lot of the modern feature phones possess decent internet capabilities, they lack dedicated online application marketplaces.
The OneApp executable is very light (only 150 kilobytes) as it uses cloud-based resources. It has already been rolled out to Blue Label Telecoms subscribers in South Africa. Microsoft plans to launch OneApp in other parts of the world next year, along with the official SDK.
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