Column: Microsoft’s Mistake with the Xbox One

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CaptainFabulous

My guess is because Microsoft doesn't make a lot of money selling windows to PC manufacturers, but they make a shit ton of money from selling XB1s.

They don't want you playing your games on your PC. They want you playing games on your XB1.

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MrHasselblad

Take a look at the video game console software industry.

What company wouldn't mind having half the title of something such as in the Call of Duty series or Halo? COD has all of their titles doing better than anything that has ever come from the entire entertainment industry

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Engelsstaub

Microsoft doesn't give a rat's ass about advancing the state of the art. They just want to pump ads into the dashboards of paid subscribers to Gold. I just saw an ad for Jim Beam on my dashboard yesterday FFS. NO SHIT: they're taking advertising dollars from a liquor company to push alcohol on the users of a platform half of which aren't of age to drink that crap.

Can any PS3 or PS4 users here tell me if they are subjected to this sort of nonsensical horsehit? Microsoft will do any unscrupulous thing to generate more money than they've earned. Even Whiskey ads now.

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legionera

My avatar has sharp edges

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Neufeldt2002

Can't say for the PS4, but on the PS3 the only ads I have seen are for products on the PSN (Play Station Network). Even then you have to be in the right spot to see those ads, ie. At first log on (I think) and just before logging into the store page. It has been awhile so I can't verify the exact spots, but if you aren't on that particular spot of the XMB you will never see them.

Edit
It is under "What's New"
"What's New" – The "Information Board" will be replaced with a "What's New" section, which allows you to enjoy interactive PlayStation news every time you start the PS3 system. Located under the PlayStation Network icon, "What's New" displays the latest and greatest game, video, PlayStation Network and PlayStation news and releases, as well as your recently played games, in a sleek, new animated format.

http://www.joystiq.com/2009/08/18/ps3-firmware-3-00-adds-animation-to-the-xmb/

Again, it is only ads for Play Station related items, and you only see it at log on unless you browse to it later.

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Engelsstaub

Seems more reasonable than Mountain Dew and Ford Focuses.. If it was just advertising media and things you can buy in the XBL marketplace that would be useful. Can't download a bottle of Jim Beam.

In case anybody thinks I'm making this up: http://imageshack.com/a/img855/7936/tfi6.jpg

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legionera

Have you tried to complain to Microsoft about it?

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Engelsstaub

@legionera: No.

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legionera

What are you waiting for?

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Engelsstaub

I'll air my complaints publicly because people should be aware of it.

I know it hurts your feelings to read them but you can continue unquestioningly loving everything about Microsoft with or without my comments. There's no excuse for MS advertising alcohol to my kids who can neither legally buy or consume it so "I need to send an email" so you're not offended? I'll post what I want, how I want, and where I want, thanks.

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legionera

Look you narrow-minded twat, you are posting about a problem in a public forum so you must accept to be criticized for your inadequate reaction towards something that you find inappropriate for your children.

Let me explain to your walnut-size brain that this is MaximumPC, not the place where you have purchased your product from nor the product manufacturer. When you bought it, you have accepted the agreements and you must comply with them. If you don't like it, I DON'T GIVE A FUCK!

Furthermore, if you haven't realized so far, none of us is responsible for those ads, none of us has any power to change those ads, and none of us has the power to forcefully teach you how to correctly raise your toddlers. If you feel uncomfortable answering you childrens' "dad, what is an alcohol?" and you want to deprive them from the real world, just give them a bible and lock them in your basement. (Your call brainy!)

Truly, you can whine as much as you want online what an incapable parent you are but you must accept the consequences as well.

Am I wrong?

Happy holidays!

Thanks!

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Engelsstaub

Yes, you are wrong. You're REALLY upset because I have a point about the irrelevant ads, people agree with me, and many of us are getting sick of it. That's what people do when they don't like something...they discuss it. It's the internet and this was the appropriate place to discuss it whether you agree with it or not.

I posted a legitimate criticism of XBox on an article criticizing XBox. ...relevant commentary as opposed to your trolling and reactionary one-line nonsensical comments responding to everyone who says something bad about your favorite corporation. I ignored you the first time you posted some senseless trolling about your avatar having sharp edges but you just kept clamoring for my attention. So I responded to your persistent useless questions with honesty and you flipped out crying like an irrational fangirl. Get over yourself before you drown in your own tears.

At least you've finally put some effort into your trolling and cheerleading. This is the longest comment you've ever posted. You can call me a "big poopy-headed bad parent!" all day long, with your virtual kicking-and-screaming, but your grammar is way too atrocious to be calling anyone stupid. Have somebody with an elementary understanding of the English language read what you typed and THEN talk about someone else's walnut-brain.

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Neufeldt2002

That's just screwed up.

Because of the ads and that you have to have a paid subscription to play online we went with the PS3 last time around. We're going to wait before getting a new system to see if we actually need it or not, but if we do, it will be a PS4, just too many things done wrong with the Xbone for me to want it.

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Engelsstaub

There's a lot of good things about XBox Live but I think I'm going to the PS4 for the living room too. The negatives began outweighing the positives quite some time ago IMO.

A Steambox woud be even better. Steam always has reasonable prices on digital content. If you want to download a full game from XBL it always costs 20 dollars more than the disc at Walmart or Target.

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Neufeldt2002

Keep forgetting about the steambox, mostly because it's still in beta. Definitely a contender if they get it right, but they're going to have to do more on multiple users and accounts to sway my interest. I want to be able to play a game from my account on my PC while one of my kids plays a different game from my account in the living room.

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Engelsstaub

Good point. I wasn't aware of that limitation.

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LatiosXT

Oh, let me try to answer Thomas's question.

If Microsoft allowed a lot of cross platform interoperability between the Xbox One and PCs, it would royally upset Windows PC OEMs (they already upset a few OEMs over Surface). Plus it would compete with itself. If Xbox One games could be run as is on a Windows PC, then that leaves me no reason to buy an Xbox One (although I'm sure such games would be laced with DRM out the rear that would make EA or Ubisoft jealous).

Would it be cool to run Windows apps on the Xbox One or Xbox One software in Windows? Sure. But it would ultimately piss off the wrong people and would cause more damage.

Besides, the Xbox One is targeting an entirely different market of electronics. Some people don't care about having a superset of features in their living room and want a machine that "just works". I like the dedicated boxes hooked up to my entertainment center. I get comfort knowing that I can turn it on, pop in a game, and not worry about a damn thing. On my PC, I have a lot more to worry about that sometimes isn't worth the trouble of going through.

Oh, and the whole navigation issue. You're pretty sparse on a sofa for input devices of any kind.

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fung0

> "If Xbox One games could be run as is on a Windows PC, then that leaves me no reason to buy an Xbox One..."

So... the only reason to buy an XB1, which IS essentially a PC in terms of hardware, is that its proprietary, locked-down OS makes it incompatible with existing PCs?

> "Some people don't care about having a superset of features in their living room and want a machine that "just works"."

I can't recall the last game I played on my PC that didn't "just work." But it was at least 10 years ago, maybe closer to 15.

As for "a superset of features"... so, again, your reason for preferring the XB1 is that, for about the price of a cheap PC, it does so much less?

You truly are a corporate marketer's dream come true.

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LatiosXT

>"So... the only reason to buy an XB1, which IS essentially a PC in terms of hardware, is that its proprietary, locked-down OS makes it incompatible with existing PCs?"

The point is that there would be no reason for the Xbox One to exist if its major selling point (aside from TV crap) runs on another machine.

>"I can't recall the last game I played on my PC that didn't "just work." But it was at least 10 years ago, maybe closer to 15."

If the last game you bought or ran was that old, then you don't know the state of PC gaming. A lot of publishers (namely Ubisoft and EA) throw on their DRM that makes it a hassle to run a game legitimately. A lot of other developers just don't care period (The first time I ran CoD: Ghosts, I was getting warnings that my system was running out of memory... and there's nothing that really requires using all 8GB of my system RAM).

>"As for "a superset of features"... so, again, your reason for preferring the XB1 is that, for about the price of a cheap PC, it does so much less?"
I'd rather have a specialized machine that does one thing well than a mediocre machine that tries to do everything.

I still carry around my Zune HD because it functions well as a music player that gives me little to no grief. If I were to relegate my music player functions to my cellphone, now I have the issue of needing to keep it plugged in all the time (the battery is kind of crap), juggling the 16GB it has between my music and other data (I don't care for cloud services and internet radio mostly because I'm not guaranteed a great signal, aforementioned sucky battery, and internet radio has nothing I want to listen to), and honestly, at least on my current phone, Android is getting annoying to work with since it has a habit of hanging (and it's running CM10, which is built on top of 4.3 or something).

As far as my gaming machines go, my PC is the one that gives me the most trouble. Whether it's the OS being stupid or the hardware deciding to do what it wants all of a sudden, I get more grief from it than I do say my PS3 (which has only crashed once in its three years I've had it).

So yes, I don't care paying a premium for a dedicated machine if it does its job well and I'll use that functionality than a basic machine that tries to do everything and excels at nothing.

This is pretty much the same rhetoric that was being spouted when the original Xbox came out...

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MrHasselblad

Microsoft has little care or concern about making anyone angry (eerrr upset). Their unwritten philosophy about the PC gaming industry is this; if one doesn't like PC games, simply go console (any console) or go home.

One has to remember that outside of PC's and consoles there is no real gaming industry to compete

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RUSENSITIVESWEETNESS

No one over the age of 15 has a reason to buy an Xbox.

Oh, but there is the Dave & Busters crowd....

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Cregan89

John and Latios are right on the mark. They needed to get the thing out the door first. It's quite obvious that unifying all of their platforms is EXACTLY what MS intends on doing.

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fung0

It would be a great strategy, but for some reason Windows users seem reluctant to let Microsoft turn their PCs into game consoles.

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LatiosXT

In my time working with prototypes and such for trade shows or product competitions, only once have I worked with an instance where something resembling the final product was actually deployed. Everything else I've worked with or heard about was either an existing product with smoke and mirrors attached or what you'd call the "alpha" version of the product. They only implemented the features that would be the selling point, with everything else left to marketers to convince customers it'll be added later.

Often times, time is not your friend and you need to ship something resembling the final product that you want the customer to see, even if that means fabricating the entire thing.

Hell, Sony did this aplenty with the PS3. Remember that Killzone 2 trailer back in 2006? On a general note, EA's infamous "Madden Next Gen" trailer. Nothing shown at those E3s were really indicative of a final product, they existed only to generate customer and press hype.

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John Pombrio

Grouch, grouch, grouch. With the hardware only being pinned down in September, there was a lot of scrambling for both the game developers to get their games out on time and the MS software guys to get some sort of reasonable interface up and running for launch. The One's OS will go through many major changes and already has done several. What is on the screen now is certainly not what it will be in the future. Give 'em some time to figure out how best to integrate the One into the MS family of products before dismissing "blown opportunities" and "no interoperability".
BTW, the same goes for SONY's PS4. there are a lot of great changes going to come for that console too but they just need time to flesh them out.

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MrGeek

Article says:

"See! Even Microsoft doesn’t use Windows 8 for gaming!"

Huh? My gaming rig is rocking Win 8.1 and everything runs without a hitch. Skyrims, DCS (P51 and A10), Rise Of Flight, BioShock Infinity, Dishonored... etc

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RUSENSITIVESWEETNESS

Yawn . . . .

Go play with your tiles. Or go app your Twitter.

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legionera

Yeah, tell him about it! You know best!

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RUSENSITIVESWEETNESS

Crawl back under Steve's desk.

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Neufeldt2002

Probably had more to do with possible anti-trust lawsuits than anything else.

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iheartpcs

Why didn't they?

Are you guys not paying attention? They didn't do it because they don't have a clue what they are doing at M$

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satanforaday

They are all about money... nothing else. They just want to make as much as they can and they don't care about the user.

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legionera

Who doesn't?

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RUSENSITIVESWEETNESS

Microsoft has wanted to destroy PC gaming for years. Why would they instead bolster it by engineering cross-platform compatibility with their kiddie console?

The lunacy you should have reported on is instead found within the business plan that targets an enormous swath of customers for extinction, thereby denying the company of revenue earned off the backbone product, the Windows operating system.

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fung0

Exactly right. Instead of bolstering the platform they owned outright, with virtually no competition, Microsoft has done everything it can to sabotage it, in order to enter into a futile losing battle with companies like Apple, Samsung and Sony, on those companies' home turf.

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Cregan89

Really? You guys posted an article a few days ago about how Microsoft was doing exactly this:
http://www.maximumpc.com/start_menu_make_glorious_return_upcoming_windows_threshold_update2013
They've been working to merge Windows 8/RT/Phone and Xbox platforms for a few years now...

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Peanut Fox

This is from the September. Issue, which was probably written way back in October.

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Granite

"...Microsoft's foothold in the PC market wobbling..."??

Really? I didn't know that. Don't they still enjoy a lions share of the OS's installed on PC's?

Anyway, I think the answer to your question, "...why wasn’t XB1 a radical PC/console hybrid that allowed for full interoperability?", is easily answered:

It IS being developed that way, but at the time that they needed to release the XBoxOne...with the PS1 about to be rolled out...full interoperability wasn't ready. So they went with what they had...and they are continuing their work.

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fung0

> "Really? I didn't know that. Don't they still enjoy a lions share of the OS's installed on PC's?"

Just to bring you up to date: the PC market is dying, largely because Microsoft has failed to advance it over the past 10 years or more. Microsoft's latest PC OS is a dismal failure with consumers, who simply don't see any reason to buy it.

As for the XB1: "full interoperability" is clearly not on the roadmap. Microsoft built its dominance by offering a reasonably open platform, and creating a reasonably open market. Now the company has decided that it would be more profitable to close down both the platform and the market. The XB1 is part of that effort. With game consoles, lack of interoperability is a major design feature.

It's impressive that so many consumers will in fact accept limitations in lieu of features. However, in the long run, open platforms are likely to win, for the same reason they always did: they're more adaptable, from the perspective of both engineering and commerce. (Which is why both the XB1 and PS4 were so pathetically obsolete even before they launched.)

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schroederrock

Microsoft has to be SUPER careful when launching hardware. They run the risk of alienating their OEM base and pushing them toward developing more Android or Linux-based systems. Creating a true PC-Console hybrid would receive a similar response as Surface, which saw many OEMs start building Android-based hardware when they had previously never done so (this mostly in the tablet product family). Making an Xbox that runs a real version of Windows makes sense, like a Steam Box, but it also would defeat an advantage or two of the Xbox to begin with. The OS is more efficient for gaming tasks and doesn't take as much hardware resources to run it, leaving more power for gaming than a typical PC. Their best bet is to build better compatibility between the Xbox and Windows OS', allowing for better app crossover. I invite the idea of something like a full Windows-powered Xbox, but they'd have to push better hardware to make that a more viable product. By that time, groups like HP, Gateway, etc might cease to make desktops altogether because the Xbox would probably end up taking a lot of PC sales. It's an act of respecting your partners, but eventually I think Microsoft has to build something like that. Perhaps the next iteration of Xbox will be what some think it should be. For now, it's just fine.

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Random

Funny how every time there's an article about MS sucking I find Granite there trolling in defense of his beloved company... Hi Granite, how's Microsoft's number one fan doing these days?

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John Pombrio

Hey! What about me? I am supposed to be the MS evangelist here! I have been told that many a time! I mean Granite is good, don't get me wrong, but I am older and had my career at HP/Agilent tightly bound with Ms and Intel so the love is there.
I will get you something to complain about too, OK?

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maxeeemum

@Random

Yes and he's not the only one! One can only assume they have some type of financial gain if M$ policies succeed. They are not fooling anyone!

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Granite

You and Random are two of a kind: The kind of people who, when they can't make a cogent response to what they've read, resort to casting aspersions on the person who said it.

I suspect a lot of people will just skip over your remarks as not being worth their time to read.

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maxeeemum

LOL! Tell Ballmer you're still in the there fighting for ?????

And everyone is waiting for what Granite has to say! LOL!

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Granite

I was hoping you could find it in yourself to say something relevant to my original post...even if I had to shame you into it.

I hoped in vain.

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maxeeemum

Actually my comment was to Random OK! And talking down to me doesn't work. I just don't understand people who defend M$ all the time OK.

As far as your original comment ... well ... it's PS4 buddy!

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Granite

So...the only thing you could manage to comment on in my article is...a typo. LOL!!

Yeah...now I know that my hope wasn't in vain...my hope that you could come up with a reasoned comment was actually useless.

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Eoraptor

yes they do, but PCs themselves are no longer the center of the computing world. Even five years ago no one cared about iOS or Android... now they are the primary or at least daily use devices for huge swaths of the populace, and Microsoft is barely even an also-ran in that category. not to mention the inroads both chromium and linux are making. (And android as a pc replacement in some devices)

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Granite

What you say about PC's not being the center of the computing world may be true...I don't know...but that's not what I was commenting on. Thomas McDonald said that Mircrosoft's foothold in the "PC" market is wobbling. That is what I was questioning. He didn't say a thing about Microsoft's foothold in the phone or tablet market.

Chromium, Linux and Android on PC's, I suspect, aren't threatening Microsoft's foothold in the PC market, either. At least, not to the extent that they are wobbling.