ICANN Refreshes Web with New Domain Suffixes

Paul Lilly

Good luck finding a .com address that isn't already registered to someone else for your awesome new website idea. Most of the good ones have already been taken, but the good news is if you have enough money, you can apply for your own domain suffix rather than settle for .net or .info. During a special meeting, the Internet Corporation for Assigned Names and Numbers (ICANN) approved a plan to dramatically increase the number of domain name endings.

"ICANN has opened the Internet's naming system to unleash the global human imagination. Today's decision respects the rights of groups to create new Top Level Domains in any language or script. We hope this allows the domain name system to better serve all of mankind," said Rod Beckstrom , President and Chief Executive Officer of ICANN.

There are currently 22 generic top-level domains (gTLDs) such as .com, org, and .net. For the right amount of cash, Internet address names will be able to end with almost any word in any language. It will cost $185,000 to apply for a top-level domain name of up to 63 characters, money that will be used to cover the cost of processing applications as well as potential legal costs.

The new rules could make for a messy Internet, especially with up to 63 characters at anyone's disposable, though we expect corporations to be among the busiest in applying for new domains, suffixes like .cocacola, .nike, and so forth.

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