ICANN Approves .XXX Top Level Domains

Ryan Whitwam

After years of wrangling over the issue, ICANN has approved the .xxx top level domain (TLD). The new registry will be executed and overseen by the ICM as it was last submitted in August 2010. The creation of this new TLD will create a section of the internet specifically set aside for material of a, shall we say, mature nature. But not everyone is happy about the move.

The fear among many in the adult industry is that they will be subjected to discriminatory treatment in registering new domain names. For instance, sites would essentially be forced to purchase a .xxx domain name to protect their existing brand. There is a movement to boycott the new domains, but many sites have already pre-registered sites with the ICM. It should be noted that no sites are being forced to use the new domains.

Some opponents of the change see this as an attempt to eventually push adult sites to the new TLD for easier filtering. There were a number of protests approaching the ICAN decision, but they apparently had little effect. Do you think .xxx domains are a good idea?

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