Selling Windows 7 in a Windows 8 world
In case you missed it, Hewlett-Packard (HP) last week began advertising the return of Windows 7 desktops. The OEM said its decision to sell Windows 7 systems in a Windows 8 world was influenced by "popular demand," but what we found interesting is how aggressively the world's second largest PC maker promoted its Windows 7 machines. Was there more than meets the eye? HP today posted a blog further explaining its reasoning for bringing back Windows 7 .
"The answer is dead simple: Choice. We like giving our customers the option to get the computer that's right for them," HP explains . "For some folks, that's Android. We've got everything from 2-in-1 detachables like the SlateBook x2 to the giant-sized Slate 21 All-in-One."
HP reiterated that it still offers Windows 8.1 systems and emphatically stated in all caps that it has no plans whatsoever of dropping the touch-friendly OS from its lineup. However, "some people still want to run Windows 7 on their computers," hence why the last generation OS is still an option.