Google's AdMob Buy Detailed in SEC Filing

Ryan Whitwam

We have all heard the rough details of the Google AdMob buy. The deal was worth $750 million in cash and stock, but we had no idea how much of each was involved. Well, thanks to some SEC paperwork Google has filed, we finally know . It turns out El Goog used $530 million in stock for the deal. Most of the remainder, about $220 million, would have been cash.

We find this breakdown interesting. Google has more than enough cash reserves to have paid for the whole thing in cash. Google is currently way into the black with over $26 billion in cash. The AdMob folks must feel pretty confident that Google's stock will continue to increase in value. With the way the search giant is attacking new markets, we'd probably say that's a safe bet.

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