The editors like the idea too, it's something that someone pitched during our last brainstorming meeting. However, we don't really have the budget to drop $5k in someone's rig every month.
We all want to make it happen, but it probably won't be a monthly thing. We're thinking it would be a cool annual story, but that's not official
As far as budget goes, I don't think a full 5K is needed on each rig. I also don't want to see this replace the Rig of the Month thing. That single page in the mag is one I spend a bit of time reading and re-reading.
Depending on the format you choose (like building your own creation like moster Garage or WCC - or pimping someones rig like "pimp my ride") you would have some options to consider.
In a number of modeling mags I look at (great source of exterior mod techniques), they run three parters on a particular project when it is involved and expensive. One that sticks out in every geeks wet dream is a 3 parter of a TOS 72" Enterprise scratch build. Sure, its just a model, but if I had the skills for the build up that would have been one hell of a wi-fi - and hub system hanging from my living room ceiling.
I wander off topic..
So, if you had 3 x 3 part series on a rig - per year, that covers 9 months. Each month preceding a new project you print a 1/4 page tease. That fills out the year. Get a sponsor for each project to throw in some cash for pimping thier name.
And you know series articles often sell mags at the stands or increase subs. I mean, who only wants parts one and two?
Keep in mind you don't have to build dragsters everytime. A reliable storage server in the likes of R2D2 is nice. Or skip the SciFi and put a media center inside a piece of modern sculpture.
Of Course - now you have the problem of having someone around with that type of imagination (or maybe you already do).
Anyways - thanx for the reply.
Sorry about the spelling et al, I am kinda on the road