I hope there is a Asus mobo that has the colors either black or red lol It does sound silly but I'm trying to get the build to match because the last one was so fruity..had green, orange, blue fan led's and a five color keyboard. But when I checked...I didn't any of their mobo's in that price range of either color. Most if not all were bluish. It's funny you mention Asus because my fruity build has a Asus mobo. I would go with the Sabertooth Asus if it weren't for the price and design...not a huge fan.
With your input the build now looks like the following:
PCPartPicker part list: http://pcpartpicker.com/p/gpcJ
Price breakdown by merchant: http://pcpartpicker.com/p/gpcJ/by_merchant/
CPU: Intel Core i5-3570K 3.4GHz Quad-Core Processor ($209.99 @ NCIX US)
CPU Cooler: Cooler Master Hyper 212 Plus 76.8 CFM Sleeve Bearing CPU Cooler ($23.99 @ SuperBiiz)
Motherboard: ASRock Z77 Pro3 ATX LGA1155 Motherboard ($102.55 @ Newegg)
Memory: Samsung 8GB (2 x 4GB) DDR3-1600 Memory ($44.99 @ Newegg)
Storage: Seagate Barracuda 3TB 3.5" 7200RPM Internal Hard Drive ($139.99 @ Newegg)
Storage: Plextor M5S Series 128GB 2.5" Solid State Disk ($84.99 @ Amazon)
Video Card: EVGA GeForce GTX 670 2GB Video Card ($389.99 @ Amazon)
Case: Corsair Carbide Series 300R Windowed ATX Mid Tower Case ($74.99 @ Newegg)
Optical Drive: Lite-On IHBS112-04 Blu-Ray/DVD/CD Writer ($69.99 @ Newegg)
Monitor: Samsung S24B350HL 23.6" Monitor ($189.99 @ Newegg)
Other: Lepa 700W PSU ($144.99)
Also since it does fall under my budget, I guess I could stretch for a $200+ performance mobo, but is it worth it?