Razer's cutting it up at E3 with plenty of product announcements
You would expect a gaming peripheral maker like Razer to be hyper active during this time of year, and you'd be right. Razer announced a handful of new products during E3, including a new
PC case design licensing program
Nabu Smart Band
, which is now shipping to developers.
Maximum PC Online Editor Jimmy Thang met up with Razer CEO Min-Liang Tan to talk about these products and more
Tan seemed particularly excited to talk about Nabu, which he points out is a not a fitness band, but a "Smart Band." The intention is to combine the best of a smart watch with a smart band into a single wearable device with a compact form factor. It's capable of streaming from both Android and iOS. You can track your steps, see how many calories you've burned, and more. One unique feature of the Nabu Smart Band is that if you shake hands with someone else that has one, you can both transfer data to each other.
, this is something Razer is still pursuing. At present, the company is talking with major OEMs to try and make this happen. More info on that in the video below:
The discussion didn't stop there. Tan talked about getting its design team to work with case manufacturers to launch cases branded as "Designed by Razer." It's essentially a certification program in which Razer will work with case makers who are interested in building custom enclosures with Razer's branding. Have a look:
NZXT is first up to bat with the licensing program. Over time, expect other case makers to jump on board.
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