Domino's Pizza Incident Shows Just How Dangerous YouTube can Be

Paul_Lilly

It's all fun and games until the prank backfires, spreads like wildfire thanks to the advent of social media, and ends with felony charges and a PR mess to clean up. Or at least that's how it went down for Kristy Hammonds and Michael Setzer, a pair of Domino's Pizza employees who filmed a prank in the restaurant's kitchen and posted it online.

The pranksters will be hard pressed to find any sympathy for the fallout, as their antics included filming an employee "putting cheese up his nose, nasal mucus on the sandwiches, and violating other health-code standards while a fellow employee provided narration," according to a report by The New York Times .

In just a matter of days, the video received over a million views on YouTube and was spreading nearly as fast via Twitter. After being identified, Hammonds and Setzer, who maintain that they never actually delivered the sandwiches, have been charged with delivering prohibited foods.

"We got blindsided by two idiots with a video camera and an awful idea," said a Domino's spokesman, Tim McIntyre. "Even people who've been with us as loyal customers for 10, 15, 20 years, people are second-guessing their relationship with Domino's, and that's not fair."

McIntyre also said the company is also preparing a civil lawsuit.

Image Credit: Flickr isriya

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