If you enjoyed the first commercial starring Bill Gates and new OS pitchman Jerry Seinfeld (and judging by the comments in the accompanying news post, many of you did), then you're likely to be tickled by the latest installment, all agonizing 4 minutes of it (that's right, my PC brethren, I'm still not amused). Gates doesn't shake his tush in the latest Vista ad, but he does do the robot, or at least a 52-year-old semi-retired billionaire's version of the robot (admittedly not bad, all things considered).
The newest ad still stays mainly focused on trying to connect with current culture rather than outright attempting to whip Apple at its own game, which is to fight a battle of the OSes. But here's my beef - it's just not amusing, to me anyway. There are subtle (and some not so subtle) messages to be picked up on in both commercials, but just as I didn't find myself chuckling at the whole Shoe Circus setting, I'm equally unimpressed watching a couple of rich guys trying to coexist with the common folk (props to the spunky grandma, the sole shining star so far in this ad campaign). Taken to the extreme, as Gizmodo alludes to, the commercials' failure to live up to expectations ironically mimic the same characteristic that described Vista when it first debuted.
There's a particular line that stands out in this new commercial. After Gates and Seinfeld are caught stealing a leather giraffe, the man of the home tells the unlikely duo "I'm disappointed in the both of you." Me too.
Am I just being a hater, or are you guys and gals still digging these introductory commercials? Maybe I'm just bitter that Will Ferrell didn't end up with the role.
There's online storage, and then there's Dropbox. If you haven't heard of the latter, it's only the greatest thing to come to online storage since, well, ever. And now it's available to the public.
Dropbox purports to offer an easy way to share and store your files, but what makes Dropbox so unique is its ability to integrate with all your PCs, including Linux. It will even play nice with your Mac. Make a change to a file, and Dropbox will automatically update the changed file to any computer linked to your account. Not only that, but it will only transfer the part of the file that changed. Other goodies include the ability to designate shared folders, public folders for non-Dropbox users, drag-and-drop friendly, and AES-256 encryption.
Free accounts come with 2GB of storage, with a 50GB account available for $10/month, or $100/year.
There's no official word yet, but there's speculation that Intel might release it's six-core Dunnington chips next week at VMWare's VMWorld conference in Las Vegas. Dunnington isn't being aimed at the desktop crowd and will instead target the server market, so if Intel was looking to make a splash with its new CPUs before Nehalem debuts, VMWorld would be the place to do it.
For those that missed our coverage earlier this month, Intel's Xeon 7400 series Dunnington processor will not only be the first six-core CPU, but also the first Intel chip to sport a monolithic design, meaning all six cores will come on one slice of silicon. Current generation chips feature multiple cores in one package. Despite being monolithic in nature, Dunnington will still use an external memory controller, which Intel hopes to offset with a generous amount of cache. The six cores will share a beefy 16MB of L3 cache, and 3MB of L2 cache (9MB total).
Integrated graphics are typically of little interest to power users, but as onboard GPUs continue to develop, such solutions quickly become tempting for a secondary rig, kids' PC, or any other setup that has no aspirations for playing Crysis. If you fall into one of those latter categories, you may want to hold off for a couple of weeks before shelling out for a motherboard.
According to DigiTimes, Nvidia will launch its MCP7A IGP chipset by the end of the month, which will bring an integrated GeForce 9-series graphics core to the table. Two versions are being planned, with the MCP7A-U featuring a GeForce 9400 GPU and the MCP7A-S coming equipped with a GeForce 9300 GPU. Both GPUs will be identical in architecture, except the 9400 will come with a core clockspeed of 580MHz and shader frequency of 1,500MHz, whereas the 9300's core and shader will come clocked at 450MHz and 1200MHz respectively.
On the chipset front, the MCP7A chipset brings support for a 1333MHz frontside bus, up to 6 SATA ports, up to 12 USB ports, and RAID 0/1/0+1 and 5. Some motherboards will also support Nvidia's Hybrid technology when paired with a third party videocard.
A particular artist, album or user will be graphically depicted in the center of the screen and will be surrounded by related icons of those artists, albums or users that have influenced it. The Zune 3.0 software, MixView included, will be available to all window users for free – owning a Zune or Zune Pass subscription not required. More on Zune 3.0 when it comes out on September 16th, 2008.
Infantile search engine Cuil came out a cropper during its launch when it crumbled under the weight of its lofty promises – blame it on the copywriter’s strong imagination. But any startup needs some time, sans any distraction, before it can stake a claim for a place in the big league.
However, Cuil’s management will find it difficult to stay focused on its development roadmap for the time being. The startup has lost the services of its VP Product, Louis Monier, who has quit. Monier was an employee worth his weight in gold for Cuil due to his vast experience in the field of online search. It has been confirmed that there were “philosophical differences” between Monier and the Cuil bosses. A huge blow for Cuil as retaining top talent is one of the biggest challenges for any startup.
If any internal software veers away from the normal pattern of operation, the Kernel almost freezes the system to scrutinize the cause of that anomaly. The effectiveness of this technique appears to completely rest on its ability to identify normal operational patterns. Although it is being touted as an alternative to anti-virus software, it is difficult to say at this stage whether it can actually replace anti-virus software. Anyways, an open-source application based on this method is now available for Linux.
In the last few months there have been a couple of pompous browser launches – FF3 and Chrome. But the launch of Opera 9.6 beta went largely unnoticed. In fact, Opera’s latest browser version failed to elicit any interest whatsoever. Its Opera 9.6 announcement felt like an inaudible whisper compared to Google’s bellowing Chrome marketing campaign. But Opera Software’s PR manager, Thomas Ford, offered a sanguine view of the entire situation to DailyTech. He took pride in the fact that Opera had managed to stay in business, despite the challenge offered by new entrants like Chrome. Ford pointed that Opera’s usage grew by 3% after Chrome’s launch.
SOE does what Blizzardon't. The online-focused branch of Sony's empire is trying its darndest to wed console and PC MMOs with its upcoming title, The Agency. However, the bride and groom to be aren't exactly hitting it off.
First up, PC games are much more susceptible to hacks and 'sploits than their console brethren, and "Being able to manage that is no simple task," said Executive Producer Matt Wilson.
Second, the mouse-keyboard vs. controller feud continues to rage, and neither side seems interested in saluting the ol' white flag.
"We can do things to equalize them, whether that's aim assist on the console or other things on the PC, but when we've actually done focus group testing and so forth, you're always going to have the console players versus the PC players," Wilson noted.
However, the final hurdle is definitely the tallest. Wilson explained:
"MMOs live and die by their updates, and we need to be able to update our product frequently," says Wilson. "The console requires a certification process, while the PC does not. And so it's going to be really difficult for us to maintain that synchronization across both platforms, and make that work really easily with the value of the MMO."
Assuming that SOE satisfactorily solves all of these issues, would you even want to play a PC-PS3 MMO?
While Crockford says we need a new war, I'd argue that we've already got a dandy one going on right now: IE is being challenged by Mozilla Firefox, while Google Chrome has just entered the ring to go head-to-head with Opera and Apple Safari to fight for third place.
To find out why I think Browser War II is already on, and why it might turn out a lot better than the first war of the browsers, join us after the jump.