Western Digital Expects HDD Prices to Return to Pre-Flood Levels in 2013, But Analysts Don't

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Xenite

Let's be honest with the recent mergers cutting down the price competition, prices will remain as high as they can get away with. They will gouge consumers for every dime they can, for as long as they can.

What will finally bring them back down, SSD competition when the prices finally get closer to the per GB prices of HHD's. We will reach the day when SSD manufacturers can match prices, and that will be a happy day for consumers.

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sundropdrinker3

Or the other 15% offering lower prices.

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BryceBooth

WD released their NAS-ready Red drives, which are currently priced very reasonably on Newegg
1 TB $110, 2 TB $130, 3TB $180. If WD predicts it, well, they are one of the manufacturers, they should know what they're doing.

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John Pombrio

Yeah, but I was buying 2TB hard drives for $80 for nice Samsung Spinpoint drives not that long ago...

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BryceBooth

That's true, however, I find the current prices palatable. They were priced so ridiculously low, it's hard to imagine the profit margins for HDD manufacturers. If you don't make a profit on what you build, it's best just to stop building it out of financial interests.

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ApathyCurve

Manufacturer says "A"

Analysts say "B"

I'll go with "A". Most of the analysts I've met over the years are nothing but flim-flam artists and career washouts. That said, they're at least a half-step above sales consultants and efficiency experts.

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BlazePC

Pricing is WAY DOWN from it's peak.
All this other so-called news coverage is total assclownery.
Anyone that rides with belief on this slanted media coverage donkey-train lives with their head buried in the sand - or up a donkeys backside.

Google is your friend...

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John Pombrio

I bought a boatload of nice 2TB hard drives for $80 each. The prices certainly haven't come down that far no matter where you buy them from.

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BlazePC

Samsung is notorious for dumping, so I'm not surprised you scored a boatload at blow-out price levels - however long ago that happened to be. There are also numerous paths for material reduction by all the major manufacturers = translated = developmental/demonstration drives that get sold off by the thousands into the distribution channels, at or below material cost price levels. Functional scraps as some call them, internally. Not to mention, Samsung was liquidating heading into the Seagate buyout deal that closed heading into the end of the year - and through the floods.

It's irrelevant to the discussion though; $80 for 2TB devices was not the average channel run-rate pricing pre-flood.
You know that.
Now scram...

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Danthrax66

But it is no where close to what the prices were at and where they should be. Especially since the HDD manufacturers actually made a massive profit when the prices were high, and don't have to recoup any cost. http://camelegg.com/product/N82E16822152185

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BlazePC

You fail at Google searches.

Newegg
Fry's
Amazon

The 2X, 3X, 4X arguments are baseless and dated.
I won't regurgitate pricing that is out there but it shows well.

And your particular editorial butt-hurt is nothing more than that,
butt-hurt. What you believe pricing "Should be"? LOL

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SilverSurferNHS

oh, i dunno a consumer storage company thinking about bringing a consumer storage device to market... sounds craaaazy :)

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aarcane

I think what we're nitpicking here is the definition of "pre-flood levels".

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Righteous Fury

If I were W/D, I would seriously consider investing HEAVILY in bringing to market a quality SSD line. Perhaps they are already on this tack, through recent mergers and acquisitions? Anybody know?

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