United and JetBlue to Offer Discounted Flights Via Twitter

Posted 08/04/2009 at 1:40pm | by Andy Salisbury

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In between the random thoughts and pictures of people’s cats on Twitter, there are some gems to be found. Among those gems are celebrity feuds, our very own Will Smith giving things away, and now cheap airfare.

JetBlue and United Airlines have begun offering “Cheeps” and “twares,” respectively, in an effort to load off empty seats for low prices. JetBlue’s first Cheep was a $9 one-way flight from JFK to Nantucket, and since then they’ve have repeated success. “By promoting the Cheeps through Twitter, we give the already spontaneous audience of Twitter users a chance to grab great last-minute fares,” stated Morgan Johnston, a JetBlue spokesman.

Apparently these tickets have become quite popular, too. According to Robin Urbanski, a United spokeswoman, “Twares are all about surprising our customers with low fares for a very, very limited time. They sell extremely fast because the prices are unbeatable.”

If you’re interested in getting in on the fun, be sure to check out JetBlue’s Cheep Twitter account here, and United’s account here.

Image Credit: Twitter, JetBlue