TomTom Announces Lifetime Map and Traffic Updates, Never Lose Your Way Again
The whole point of buying a GPS is so you don't have to worry about getting lost, but if you're cruising through unfamiliar territory with an outdated map, you could end up who knows where. For this reason -- and no doubt influenced by increasing competition from GPS-centric smartphone apps -- TomTom announced it is now offering free Lifetime Map Updates and Lifetime Traffic Updates.
"The nation's roads are changing every day, so TomTom is proud to offer Lifetime Map Updates on our portable navigation devices," said Tom Murray, vice president of market development for TomTom Inc. "This feature, in conjunction with TomTom's Lifetime Traffic Updates, offers our customers the assurance that they will always have the industry's most accurate maps and the real-time traffic information they need for hassle-free navigation."
Users of "select TomTom devices across the TomTom LX and TomTom XXL product lines" are eligible to download new maps every few months, which the company claims includes one million more miles than competing maps.

Image Credit: TomTom
Comments
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JohnP
March 31, 2010 at 6:17pm
Hear, hear! Of course, the only reason they are doing this is because of the smartphone competition...
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leo655
April 01, 2010 at 8:22am
Their previous deal as a quarterly update was a good deal at 40.00.
Also noticed Garmin offers a lifetime update for 120.00.
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nmanguy
March 31, 2010 at 1:59pm
I can't find any mention on their site of this. Anyone know which models, if I were to buy one, would get free maps?
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Lindalee
May 17, 2010 at 8:07am
They just aired it on QVC. It was 168- today's special, now its 179-
Lifetime traffic and maps. Good deal!
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violian
March 31, 2010 at 10:47am
This is good news. The reason why I don't have a GPS unit is because everytime I have to update my map, I have to pay $40 - I had a Magellan unit. I got fed up and sold it to someone.
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Techrocket9
March 31, 2010 at 7:36am
I trust that this does not apply to inbetween models, such as the 720.
_____________________________________________________
An army of pacifists can be defeated by one man with the will to fight.
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leo655
March 31, 2010 at 7:33am
Just my luck just paid for the anual quarterly update, hope they give me credit for the lifetime. Not!
I wonder if the lifetime will rollover to a new GPS if you upgrade or the old one dies?????
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Ntldr
March 31, 2010 at 7:38am
I believe it is only for the lifetime of the product it was purchased for but if they are doing it this way they may put better pricing on the lifetime stuff.
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bikerbub
March 31, 2010 at 1:39pm
or they might start making crappier units so that the "lifetime" is shorter.
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