Study: Income Plays a Role in Web Use
Pew Internet, not Captain Obvious, conducted a study on how wealth affects Internet use and tech adoption, though some of the results are interesting nonetheless.
According to the study, the vast majority of Americans -- 95 percent -- living in households with an annual income of at least $75,000 access the Web "at least occasionally." No big surprise there, but that number drops to 70 percent for households pulling in less than $75,000, and 57 percent for those making $30,000 or less per year.
"The correlation between higher income and increased Internet usage was consistent for nearly every online activity," said Jim Jansen, senior fellow at Pew Research Center's Internet and American Life Project. "Income was a significant factor, even when accounting for other attributes, such as age, education, race, gender, and community type."
And you can file this one under the 'odd' category -- of those households making less than $30,000/year, 67 percent said they research products online. In the $30,000 to $50,000 bracket, however, that number jumps to 81 percent.
"It would be interesting to look at what is going on at that particular income level," Jensen says.
Comments
Comments are closed on this article
![]()
chictimberland12
November 25, 2010 at 12:51am
There is someone that is coming or passing away in your timberland 6 inch boots life around the clock, so you may lose sight of those seen, and forget those remembered. There is gain and loss in your timberland 14 inch premium boots life, so you may catch sight of those unseen, and remember those forgotten. Nevertheless, doesn‘t the unseen womens timberland roll top boots exist for sure? Will Keep away from people who try to belittle your ambitions. Small people always do that, but the really great make you feel timberland roll top boots that you, too, can become great. Don’t go around saying the world owes you a living. The world owes you timberland chukka boots nothing. It was here first.If you pick up a kids timberland boots starving dog and make him prosperous, he will not bite you. This is the principal difference between a dog and a man.Habit is timberland 3 eye boat shoe habit, and not to be flung out of the window by any man, but coaxed downstairs a step at a time. Always do right. This will gratify some people and astonish the timberland 3 eye classic lug rest.Kindness is the language which the deaf can hear and the blind can see.Do not, for one repulse, give timberland boots uk up the purpose that you resolved to effect. (William Shakespeare, British dramatist)Don't part with your mens timberland boots illusions. When they are gone you may still cheap timberland boots uk exist, but you have ceased to live. (Mark Twain, American writer)I want to bring cheap timberland boots out the secrets of nature and apply them for the timberland boots outlet happiness of man. I don't know of any better service to offer for the short time we are in the timberland boots for cheap world.(Thomas Edison, American inventor)Ideal is the beacon. Without ideal, there is no secure timberland boot company sale direction ; without direction, there is no life.(Leo Tolstoy, Russian writer)If winter comes, can timberland boots on sale spring be far behind ?(P. B. Shelley, British poet)
![]()
titan8813
November 24, 2010 at 9:26pm
Per the article, "It's predominantly the wealthy who take advantage of the benefits offered by the web--even though it's the less wealthy who could use them more."
This doesn't surprise me. People who earn over $100,000 per year are 200% more likely to clip coupons than people who earn less.
![]()
LloydFayt
November 24, 2010 at 1:05pm
I'm pretty sure I would give up most other things before I gave up internet. The internet is the most logical service for low income people to get, as you have unlimited entertainment, better ways to puchase things cheap and it can even replace the phone with a voip phone. When you add it all up, it really pays for itself... Plus being a gamer effects that too =D
![]()
carage
November 24, 2010 at 10:15am
It's probably just the same old "Digital Divide" "Digital Gap" theory all over again...
Log in to MaximumPC directly or log in using Facebook
Forgot your username or password?
Click here for help.

















