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Speculation: Toshiba Thumbs Nose at Blu-ray, Toys with Internet Enabled DVD Player Instead

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Now that Blu-ray rules the high definition roost, many are left wondering what Toshiba's next move be in the wake of HD-DVD's death, and a new logo has kicked speculation into high gear. The Toshiba-chaired DVD Forum recently approved the DVD Download/DL logo, a new spec likely to show up in Toshiba's next batch of super upscaling DVD players. But what exactly is this new feature? According to wireless consumer advocate Christopher Rice, DVD Download/DL equipped players will enable transmissions of HD-quality video from the web, so not only will your standard videos look better when upscaled, but you'll have the option to download the DVD in HD.

If true, one has to wonder why Toshiba would go down this road again and wage another war with Blu-ray, but is it really such a big gamble? Despite winning the high definition format war, Blu-ray sales have been a bust among consumers, and buyers are realizing that upscaled DVDs look pretty darn good on a HDTV. And because the new players won't introduce a new optical format, movie studios won't be able to render the player obsolete as easily as they did with HD-DVD. Sounds promising in theory, but let's see how it shakes out in practice.

Image Credit: DVD Forum

COMMENTS
avatarNot sure about this

So I am supposed to believe that I can buy one of these players, pop in my DVD, and I can download the HD version of my movie for free? I'll believe it when I see it! Don't the movie studios have to be on board? Won't they lose out on all the $$$ they make by selling consumers movies they have already bought? Example:I have the Indiana Jones Trilogy on DVD from 2003. I didn't buy then new set with "Never Before Seen Additional Content" that studios are pushing in 2008. I won't buy the 4 movie set that will no doubt be coming in 2009 when the 4th movie hits stores. I might buy the 4 movie HD set that probably won't be released until 2010 or beyond. Don't believe me? How many copies of Star Wars have you bought? Rambo? Blade Runner?

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