Spammers Ride Excitement of World Cup
One of the few things more annoying than having to contend with hundreds, if not thousands of vuvuzelas while trying to watch a World Cup game is putting up with spam. And like the vuvuzela, the World Cup seems to be drawing out these annoyances, with MessageLabs estimating that 25 percent of global spam is related to the event.
"Right now, spammers are reliant on the massive wave of excitement and expectation that typically surrounds an event like the FIFA World Cup," said MessageLabs Intelligence Senior Analyst, Paul Wood. "Riding this wave, spammers get the attention of their victims by offering products for sale or enticing them to click on a link. It is not uncommon for the event to appear in the subject line of an email but for the body of the same email to be completely unrelated."
With the U.S. out of contention, England falling in controversial fashion, and the World Cup as a whole soon coming to an end, this probably won't be the case for very long, but that doesn't mean there will be a sudden reduction in spam. According to the report, nearly nine out of 10 emails are now spam, and in the U.S., exactly 90 percent of email is spam. Engineering is the highest sector for spamming at 94 percent, while Education is a close second at 89.9 percent followed by Chemicals and Pharmaceuticals at 89.7 percent.