Samsung Takes a Break from Apple Attack Ads in $15 Million Super Bowl 2013 Commercial

13

Comments

+ Add a Comment
avatar

vrmlbasic

I thought this ad was insipid, tedious and tragically boring. I suppose I'm not the target audience as I didn't know who those 2 putative celebrities were by sight.

The end of the commercial states that the whole commercial was pointless. I agree. This ranks high on my "too long for no payoff" list of commercials, right next to that dodge truck farmer commercial.

avatar

MaximumMike

I had no idea who they were either. But it was obvious that neither of them wanted to work with the other and that they both wanted to be the "Next Big Thing". Then to have them both upstaged by Lebron James at the end, both realizing that neither of them was the "Next Big Thing" - I found it hilarious. It was neither Samsung's best commercial, nor the Super Bowl's funniest, but I think Samsung's money was well spent. And the farmer commercial was awesome, btw. Just because you cannot appreciate the people who feed you every day, doesn't mean there aren't those of us who can.

avatar

RUSENSITIVESWEETNESS

We're so PC that this commercial is labeled an "attack ad?"

It's not an "attack," not in any sense of the word. Anyone seeing it as an "attack" needs a healthy application of Vagisil or Preparation-H and maybe a fucking bedtime story.

It was a somewhat funny commercial that mocked the legal system. I didn't read it as an attack on any particular company.

But then, I'm not that fucking sensitive.

avatar

eday_2010

No, you're just to stupid to read the article properly and to understand what you're reading.

avatar

Obsidian

RUSENSITIVESWEETNESS - I think you had a reading comprehension fail brought on by your desire to attack political correctness. The title and the article clearly state Samsung took a BREAK from attack adds to bring us this much more comical attempt at a viral ad.

The first part of the advertizing was quite funny, the second half wasn't as inspired. It was a nice deviation from the negative campaigning against Apple even if there was a lot of funny negativity in the spot.

avatar

Engelsstaub

Well, that was a refreshing break. (Now get back to those attack-ads. Shit is better than football.)

avatar

poee

I liked the ad. It was clever and didn't assume an idiot audience, which is rare. It feels like Samsung is more interesting than Apple from a consumer perspective these days.

avatar

Meat_Juice

This should be in the business section of a newspaper, not MaxPC I should think..

avatar

poee

I love your comment! That you bothered! Is it art?

avatar

TheMissingPiece

I actually didn't like this ad. I do enjoy Samsung's products, but this one was almost like a (non-funny) show with product placement. That's just my opinion, though.

avatar

Mediziner

He looks like Cave Johnson.

avatar

Cleaver

He looks like Saul Goodman.

avatar

DeltaFIVEengineer

Better call Saul!

Log in to MaximumPC directly or log in using Facebook

Forgot your username or password?
Click here for help.

Login with Facebook
Log in using Facebook to share comments and articles easily with your Facebook feed.