Record Labels Announce Hulu-like Site for Music Videos
Record Labels Announce Hulu-like Site for Music Videos
Posted 12/08/2009 at 5:04am
| by Paul Lilly
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The major music labels hope Vevo will do for music videos what Hulu has done for movies and TV shows. In other words, become wildly popular.
Vevo will be a website for music videos and has the backing of co-owners Universal Music Group and Sony Music Entertainment (Abu Dhabi Media Company also owns a stake). On Monday, Vevo announced it had signed up EMI as a video provider, which leaves Warner Music as the only holdout among the four biggest music labels.
"It will be a higher-quality experience around music and videos than anything else that's currently out there," Rio Caraeff, Vevo's chief executive, said in an interview.
Caraeff went on to say that Vevo would host 30,000 music videos by the end of the year, which will include original programs by artists for their fans.
On the technical side, videos will be hosted and streamed by YouTube. Vevo also plans to syndicate videos to a bunch of other sites, a la Hulu.
Image Credit: Vevo
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nekollx
December 08, 2009 at 9:30am
What about Mo Town?
------------------------------
Coming soon to Lulu.com --Tokusatsu Heroes--
Five teenagers, one alien ghost, a robot, and the fate of the world.
nduanetesh
December 08, 2009 at 8:47am
I can see it now...
They're start out showing just music videos, but then they'll add music video related game shows.
Then, in a couple of years they'll start showing TV shows in which young people way overreact to minor happenings, and others in which people injure themselves for no reason. They will show fewer and fewer actual music videos.
Eventually all they'll ever show are episodes of Real World Vs. Road Rules Challenge (or whatever it's called), and they'll have to start a second website to actually show music videos again.
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