Panasonic, Best Buy Announce Shipment of First US 3D TVs

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Who

I think a lot of companies are afraid to fall behind.  I refuse to believe the exec's are so far displaced from what mainstream thinks, that they believe everyone wants this.  IF it does end up becoming a success, and everyone else has 3d tv's except them, then they risk being behind the times and the company dies off.  The idea is that if it fails, then everyone fails and they aren't any worse off than their competitors.  

Though, like the rest of the ppl commenting here, i still think it's going to be a huge failure 

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Jox

2 things stand in the way of broad adoption of 3D TV's:

1) I saw a 3D movie for the first time in more than 20 years this past weekend (Alice in Wonderland).  Now, I'm used to the red and blue gel glasses of old, so the new "Real-D 3D" glasses were a nice surprise.  The circular polarization technique certainly looks better than the older methods, but I left the theatre with a headache and my eyes were sore for about 3 hours afterward.  And really, the 3D effect was impressive for about 5 minutes, but after that it was just distracting.

2)  Your brain interprets 2D video as 3D anyway.  When was the last time you watched a movie and thought to yourself, "Man, this is a great story, but the images are so flat!"?  I'll tell you when.  Never.  Current-gen 3D systems are a cheat - it's more like looking at a diorama than an actual 3D scene.  2D video still provides the idea of depth if not the actual sensation, but the image doesn't look like it's been cut up and glued into a shoebox at varying distances.

When 3D video is TRULY 3D (i.e. You can walk around it in a 360 degree arc and see the image from all sides, then you'll have something worth buying.  3D video in its current form is just lame.

 

-Jox

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JohnP

 Initial studies are showing that more than half of users of personal 3D systems report eye strain and/or nausea in only a 20 minute trial. Turns out that the closer you are to the screen, the more pronounced the ill effects. Y'think that study would have given some of these companies pause, but no, here they come!

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SillyElf74

I think that initially, 3-D TV sales will be to those people who must have the most current and up to date electronics - so a very small percentage of the population.  As the availability of content grows, more people will be inclined to make a 3-D TV purchase, but I still don't see this trend going very far.I'm seeing this as the laser disc fail of the television industry.

When you upgraded from VHS to DVD, it was easy to have a bunch of friends over to check out your new gear. Same thing went for big screen TV's, LCD/Plasma sets, and finally with the move to HDTV.  It's going to be much harder to "show off" your new 3-D TV set because you will always be limited by the number of 3-D glasses you own, and the content you can show your friends. If you only own 1 pair of 3-D glasses, the number of people who can be exposed to the new technology is dramatically reduced, and is drawn out over a long period of time.  I really don't see people buying 8, 10, or 12 pairs of 3-D glasses - they will buy as many glasses as they have people in their family.  

I get that TV manufactures need the "next thing" to get people to buy new sets, but I don't think 3-D is it. I think web connectivity, and connectivity with your home PC is a much better sales pitch than 3-D TV. I'd happily drop down some money on a TV set that will let me watch cable TV, has access to online sites that stream video's, and will play content stored on my PC.  

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QuakindudeMod

I just don't get it.

Historically, televisions have sought to replicate the most tasteful and awe inspiring aspects of the movie theater. Larger screens, brighter pictures, less motion blurring, deeper blacks and more solid red/blue reproduction, better sound and finally, be aesthetically pleasing as it sits there. 

There isn't much demand for 3D movies in theaters. Actually, it still sucks on the big screen for the most part.The glasses are stupid looking and the massive differences in various viewers pleasure with the experience are not the things consumer dollars are realized from.

I think this will be a huge fail. If Henry Ford wouldn't have had gasoline, I doubt he would have built the car anyway. 

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JohnP

 There are a LOT of companies betting big bucks on something that has yet to be even beta tested much. Yeah, 3D works good to great on some movies in the MOVIE THEATER but has not been proven at home. Big difference when you are sitting close to a much smaller screen and are exposed to all sorts of content.

   If I were a big player in this market, I would to get some wait for real results before jumping in. This is a true "silver bullet" move on many of these players, hoping for spectacular earnings on a technology that has yet to have ANY real world acceptance.

  What happens if half the people get motion sick or eyestrain or don't like wearing hard to adjust glasses or find that one one person can see the screen at one time? Going to be a lot of sheepish faces sitting around the boardroom.

Let the other companies jump in first, see if they sell, then come in with a solid product with the best technology.  Let the other guys take the chances. The 1st out with netbooks is not selling the most netbooks now...

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jaypers

Failure of the highest order.

How many consumers out there really want 3D on their television at home? 

Who wants to sit around the house wearing stupid glasses all the time?

 

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thesmilies

I think I know who to short this fall... :)

 

I can't see this working out too well. Another thing to lose on the couch. 

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Mighty BOB!

That depends on how cool the glasses look. :)

 

I think one million in this fiscal year is a bit ambitious though...

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