New Study Shows Prospective iPad Owners Will Avoid App Store
In a little under two weeks from now, Apple will start shipping its much anticipated iPad tablet, but don't expect the company's App Store to be flooded with new customers. According to market research firm comScore, most upcoming iPad owners are more concerned with surfing the Web than they are with buying apps.
comScore surveyed 2,175 Internet users regarding their awareness, attitude, and opinions of the Apple iPad, as well as other e-readers and tablet devices. What the research firm found was that half of all respondents plan to cruise through cyberspace, while 48 percent said they expect to use the iPad mostly for email.
By comparison, only 26 percent said they are likely to download applications from Apple's App Store, and 36 percent said it would be "unlikely" to do so. That can't be what Apple wants to hear, but it remains to be seen if those numbers hold up once the product actually ships.
Read the full survey here.

Image Credit: Apple