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Microsoft Finds Use for Money It Didn't Spend on Yahoo: It Buys Powerset for Natural-Language Search Smarts

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Microsoft buys Powerset

 

Microsoft, still flush with search-tool cash after being scorned by Yahoo, has purchased natural-language search provider Powerset in a deal announced July 1st. According to the announcement on the LiveSearch blog, Powerset will join Microsoft's core Search Relevance team and remain intact in its current San Francisco office. You can give Powerset's technology a try here by using it to search Wikipedia.

Personally, I'm thrilled at the news. I don't like depending upon a single search provider, but currently many users (including me) would argue that Google blows away Live Search in exactly the area that Powerset's acquisition is designed to improve:

"adding understanding of the intent and meaning behind the words in searches and webpages"

The goal of the Powerset acquisition is to help Live Search move beyond merely matching up words in a search to matching the user's actual intentions. This is a skill that good reference librarians possess in abundance, and it's a vital feature for a good search engine.

Giving Google Serious Search Competition

This isn't Microsoft's only attempt to give Google a run for its money. The Live Search Cashback feature launched earlier this year is also providing a useful inroad, and the Silverlight browser add-on enables Live Search to provide a more appealing user interface. However, there's still a long way to go before Live Search catches up to Google.

As a UK user puts it

Q: Why do normal people not use Live Search?

A: Normal people haven't heard of Live Search.

It's going to be interesting to see if the Powerset acquisition changes things.

What Say You?

Is Live Search getting better? If you're a Google fan, are you willing to give Live Search a try from time to time to see how it's doing? Give us your feedback.

COMMENTS
avatarNope

I won't.  And it's not because I'm a Google "fanboi."  It's just that I've gotten so in the habit of using it that something is going to have to prove that it is indisputably BETTER before I switch.  Just catching up with them wouldn't be enough for me to switch.  If I see a bunch of reports about Live Search turning up more useful results than Google...  Then I might change my tune.  Until then, I will reside with my hundred zeros.

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