Common sense dictates that most displays don't fare well under water, and that includes OLED technology. Or at least it used to. According to Kodak, OLEDs "are notoriously moisture-sensitive," so kudos to Kodak for demonstrating its flexible display under water.

The quirky demonstration consisted of a small flexible OLED screen submerged in a cup of water surrounded by Playmobil people. A fish (what else?) swam across the display just under the water line. Aside from the gee-whiz factor, a flexible underwater display opens the door to some innovative designs.

"Fleixble OLEDs have the potential to be a game-changer for the display world, realizing a unique form factor at lower cost," Kodak said. "They also have broad applications in the lighting industry."

Image Credit: Kodak