Jobs Predicts the Death of Blu-Ray

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Michael Ellis

Blu-rays may not make as big of a splash as they would if these internet streaming services did not exist, but for the time being (say the next 5 years at least) I would expect that blu-rays will stick around. 720P is NOT 1080P. I can attest to the difference.

Formats are only getting bigger while internet connections are getting more restrictive. DVD is on its way out due to its small capacity while blu-rays are only getting bigger and better. In fact, if this 3D thing catches on, it will probably make blu-rays even more popular.

If anything, these internet streaming services may kill cable and satellite television. 

 

Disclaimer: I did call the iPod, iPhone, and iPad wrong so don't trust my word too much :)

 

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violian

My current DSL package plan isn't fast enough to download or stream HD movies. I'd have to expend an additional ~$20-$25 to have digital HD streaming a viable option. At that price, I'd rather stick with Blu-Ray cuz the extra $25 I save each month, I can use towards the purchase of physical Blu-Ray movies - and it looks good on my bookshelf.

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Michael Ellis

I don't know where you are buying blu-rays from but mine average around $30 a pop. Do you only buy one every two months or something?

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Z5DELTA

Blu-Ray vs 720P, Are you kidding me.. sounds to me like some of you have NEVER seen TRUE 1080P!? Try watching a referance BD (AVATAR) w/a good BD player & decent 46"-52" HDTV.

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Carpnter

Sure 720p streaming with its regular audio is fine when you are watching on a computer monitor.  When you are watching on a 50" TV in your home with 7.1 surround sound, streaming content isn't going to cut it. 

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Michael Ellis

 Speaking of sound......how much is that compressed for streaming?

 

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dstevens

i so clearly remember the mad tv irack skit... lmfao

 

as for the guy below with the steve jobs poster on his wall and an autographed 3x5 folded in his pocket protector... steve jobs sux dude...

 

oh you dont think so? when is the last time jobs adhered to an industry standard, you know.. somthign that wouldnt suck, like...

iphones ; A removeable battery on iphones, or how about a usb port on them while your at it. how about flash support for iphone / ipad? NO WE DONT NEED FLASH!  Because it sucks battery life! (incidentally... have you ever turned off 3g with sbsettings and just used wifi? 10x the battery life. so why dosent he take out the 3g and not flash? )

 

i sit here seeing people complaining and jobs is on stage like

"All i need to do is throw money at it and you will all love it!"

And while thats a funny skit and all, the sad thing is... its true. hes really like that.

"blue ray will die and our superior apple products that we dumb down so every american can smile, use them in a limited fashion, and show off how stupid they are will take over the world. " (and make him rich)

and if you dont think thats the way it is... look up where he says 720p is good enough for us...

 

Pay attention you mac heads, Steve jobs didnt invent anyything. his R&D dept did.

all he did was say in his queer voice something like : "no we shouldnt use anything that would enhance the End users experience in any positive way, usb is dead, and removable batterys are going to die off in the near future, flash will never make it, and besides the iproducts i produce are perfect the way they are, and thats why we wont support ANY kind of open source development."

suck it steve. where would apple be if microsoft hadnt bailed them out a few years ago with a 5 million dollar assistance?

 

hopefully, no definately sometime soon, mr jobs stupidity will sink apple again, its only a matter of time.

 

heres the link for the irack skit incase you havent seen it....

http://www.youtube.com/watch?v=rw2nkoGLhrE

 

now one last question for you mac heads.....

how do you alt fire with a 1 button mouse again? ;)

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DJSPIN80

Wishing someone's death is about as mature as a dung.  If you don't like what Jobs says, then don't listen/read it.  Skip over the articles.  What you have just shown is that you guys are a bunch of smug people.  Smug because you think because you know how to navigate the Windows control panel, somehow makes you more l337.  Grow up people, grow up.

With that being said; I think it's a bit batty for Jobs to predict the death of Blu-Ray but he may have a point.  BR is expensive, comes with a limited catalog, and still hasn't reached the mass popularity that DVD managed to accomplish.  BR is not a revolutionary product; sure it gave us HD video but most people were fine with just upscaled DVD movies.

Obviously, Jobs is pimping his Apple TV and I do think that Apple will benefit from an added Blu-Ray drive.  They can put out Mac Mini's as an entertainment box.   I do think that BR will stick around for a bit, but over time, it will be downloadable content that will reign surpreme.  We're already seeing this with advent of YouTube (user generated content) and Netflix.

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BlazePC

What we all think "most people were fine with" eludes the point, bluray market penetration is growing.  Bluray player penetration is growing.  And considering the timing of the HD-DVD vs Bluray format war ending right at the cusp of a major recession ('08), the market adoption is certainly more than just noteable.

In response to the whole YouTube/Netflix thing, don't confuse convenience with quality.  What you get with the Tube or the Flix streams is hardly up to DVD upscaled snuff much less 1080p standards, if you know what I mean.  That said, seems to me a lot of people want BOTH the convenience of stream and the QUALITY of disc.

Any arguments about the lack of "catalog" or that discs are too expensive are baseless.  The catalog is extensive and blows away where DVD was at the 2 year point; pricing is even more laughable and anyone complaining about price hasn't realistically price shopped or simply don't know not how to shop for real street pricing to begin with.  Google that ****. Amazon for one offers great pricing benchmarks ...and even Walmart is offering up more & more 10 buck discs.

 As far as the "maturity" part of your post goes, I tend to agree...

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Mark17

These articles MaximumPC posts about Steve Jobs and Apple are hilarious. I'm beginning to think they just post them because the comments are just so fun to read. 

 

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nodeffect

is job trying to rule the tech world? soon or later he might come up with iCD and all dumb people will fall for it.

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Havok

 nodeffect, I'm surprised that Apple hasn't tried that already.

 

 

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arch20002013

It might be morbid, but I can not wait till jobs is gone.  I do not wish the guy dead, but the company dead would be wonderful.  I am tired of hearing about apple products.  They are much more costly than other similar devices and are a status symbol.  Id rather use Linux, and do.   He thinks that he is the god of tech and anything he says will happen.  I am even willing to bet that he thinks he is GOD.  As a side not, please let up on the apple products and comments on maximumpc

 

 

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Blues22475

I agree with you here. As much as Jobs has been going on lately as if his decisions, statements and comments should be the final say in tech. It's quite irritating.

Though in this article Jobs never directly states that Blue-Ray will drop off the earth, he seems to suggest due to other venues of media that it will. I doubt this will be possible, I mean he made the claim that PC's would popularity would off the face of the earth, and that turned out to be quite false.

 

----------------------------------------

Ignorance is man's greatest enemy.

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M-ManLA

What shall I do when 4K2K hit the consumer market. Download a 720p video from your crappy iTunes store instead?

 

Well, There goes my hopes for Blu-ray on a Mac Pro. 

 

Electronically charged

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gendoikari1

Blu-Ray drives still fit, although they (probably) only work in Windows. Even then, Mac OS is just a shell for Boot Camp, so no big deal. 

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Ras Thavas

Allow me to share movies with my friends. We are all the time loaning each other movies. Downloadable content won't let me do that.

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Signal2Noise

Could Jobs also prophesize the rebirth of HD-DVD? It was always the better spec.

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M-ManLA

Not really. It was just cheaper. 

 

Electronically charged

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travispaul138

I prefer my Blu-Ray movies, downloadable movies usually don't have the bonus features.  Also I can take the disc and play it in any Blu-Ray player.  Until people can play their iTunes downloads by default, with no third party software, at any location without having to authorize or deauthorize there will be a market for physical Blu-Rays and CDs. 

 Maybe Steve Jobs was confusing Blu-Ray's viability with AppleTV viability.

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johnm1971

I know I'm going to swim against the current here by saying that I do think Apple products are innovative and high quality, and that Steve Jobs is a design genius (minus the new iPhone 4 design).  That being said, I think that some of his predictions, such as the death of the PC and this death of blu-ray prediction, are just simply RETARDED. 

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Havok

 But, as what one Gordon Mah Ung has said, "My problem isn't with the iPhone, but with all the assholes thatt use them!" 

That being said, it does apply to nearly all forms of Apple products. Most Apple users act so smug about it, it  drives me nuts. But then again, I do know a bunch of people who are 100 percent normal and they own multiple apple products.

 

 

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ilfipian

Blu-Ray was a dead technology from the start. It's capacity, resolution, pricing, limited catalog and everything else about it were the wrong idea at the wrong time. Spinning an optical disk for entertainment is dead.

I'm not ready to say that streaming is where it's at just yet, but even solid state delivery is a bette, tougher, more compact delilvery that is much more flexible for people to store and travel with. 

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M-ManLA

I don't know where you got that stat from. 50 GB is a lot for a disc, and now that the BD XL is finalized, I see the format going nowhere anytime soon. People said Blu-ray was a dead format when it came out in 2006. If it was, then why is it still around and getting more poplular as the prices drops. Also, the best quality is only available on a Blu-ray disc, since it can do 1080p and the upcoming 4K2K resolution. 

 

Electronically charged

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aviaggio

More batshittery from Jobs. Com'n people, stop feeding the crazy!!!

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mesiah

I'm tired of Steve jobs and his retarded predictions. There is one prediction I woudl like to hear from the tech industry.

 

"We predict that Steve Jobs is going to die if he doesn't stfu."

 

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BuLLg0d

I LOATHE Apple but c'mon.. The dudes near death already, I don't think it's good on the karma side to make a death statement about a sick dude.

 

Now, predict the death of Apple due to its own smugness and proprietary mandates, that's another thing. 

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Danthrax66

Karma is bullshit I hope he dies a slow painful death.

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gendoikari1

With the pancreatic cancer, he probably will. 

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m1k3_flrs

Can some just shoot Jobs in the head.

 

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Tenhawk

Was it ever really alive to begin with? DVD still kicks it's ass, much like VHS Vs Laserdisc back in the day. Jobs is a douche, everyone with a lick of common sense saw this coming even before HDDVD went down.

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I Jedi

The platform hasn't been as widely adopted as DVD has because the price per disk is still way too high for a lot of consumers. Once the prices drop off to a reasonable level, people will want to make the switch. Blu-Ray, as you know, has higher quality definition than DVD does, but DVD wins simply because of its price per disk, which is a lot more reasonable to consumers. In other words, it's just like DDR3, where once it was incredibly high, but is now being adopted more and more as the tech. industry pushes towards it and prices begin to come down.

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BlazePC

I beg to differ.  The bluray adoption rate (from DVD) is significantly FASTER than DVD in relation to the transfer from VHS.  Read up on it, and better yet, check market penetration going into the latter half of 2011 and into 2012.  Also, you'll notice quite a bit of content, albiet not always up to "reference quality" standards (but certainly nothing to shake a stick at...), that is priced at or below 10 bux a disc.  DVDs were still flirting with 24.95 at the two year mark.

Downloadable content has its place and will coexist with disc based simply on the convenience factor; but the vast majority of consumers like physical media to add to a library, to swap with others and to easily move from one machine to another...and definitely they enjoy consuming the bonus content offered up - as noted by others.

 And in all fairness it's not even comparable to the DDR3 deal...

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aviaggio

Watch a movie in 1080p on a widescreen TV and then get back to us about whether it's alive or not.

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Danthrax66

Steve Jobs: the biggest dickhead in the tech industry.

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Zallomallo

Lol, this makes me like Blu-Ray more.

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Baer

Enough with the Apple nonsense. Jobs is a partisan who is pandering to his base. 720P hi def??? Come on, 1080P is not even that high a defination but it is what we have for entertainment media. This guy could be an Obama Czar with his obvious agenda.

It is time for you guys to go back to covering MAXIMUM P C stuff not MAXIMUM toys.

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gruvsf

While 720p may be okay for people who have iPads and ISPs that don't suck, won't any fanbois who purchased a 27" iMac want to be able to do 1080p if they wanted to? Or would 720p be sufficient for them as well? I think Steve is hoping that Blu-Ray will go away, but the truth of the matter is that even the best '1080' through your cable box or satellite is compressed and will never look as good as true 1080 off a BD media. Bandwidth speeds in the US continues to lag behind other industrial countries (UK, South Korea, Japan, etc.), yet Steve and co want to continue to to rely on 'the cloud'. When ISPs are continuing to up their fees and cap bandwidth, how long will this continue until consumers say enough is enough and abandon their movie streaming subscrition? This is one of the dumbest comments I've heard about technology trends in a long time

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I Jedi

You know, to be quite honest and straight-forward, I am truly sick of hearing about Steve Jobs. Honestly, can I go a week without him making some wild prediction, or him denying that his products frankly do suck?

And furthermore, I would just like to point out that he only ever says these wild, crazy-arse predictions because he's trying to promote his own products/company. If it wasn't obvious enough to most of us already.

 

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Mighty BOB!

lol, Jobs is a moron.

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TechJunkie

SJ and his fritter followers would like to think so.

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BlazePC

Open ended predictions are a dime a dozen.  And this breaking story is another in a stream of "downloadable" will prevail wishful thinking.  Not any time soon...

 Bottom line, Apple doesn't want to pay for the licensing.  It cuts into their margins and forces them to relinquish too much control.  Apple's agenda is more the "go green" campus so diminishing physical media is going to be their bag, superdrives notwithstanding.

 Bluray storage points are on the increase, and it ain't going no wheres.  Will it get replaced with some newer recording format tech with some newer "sexy" marketing? Sure, but then again, that's just more open ended hoo-ha that's not real-time relevant.

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Mighty BOB!

"Green" my arse.  Instead of allowing you to upgrade most of your hardware/software they force you to buy a completely new product and accessories every year if you want the "new" (by which I mean everyone else in the market has already had it forever but Apple calls it new and their loyal horde of zombies believe it) improvements.  That's adding to the e-waste problem, not diminishing it.

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BlazePC

I was being facetious.

 But you do have to admit, the "green" crowd tend to lean more towards Apple gear, no?

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Mighty BOB!

Oh you mean the "yuppie" crowd? :P

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TheZomb

I'm pretty sure they still have to pay licensing fees even without phyiscal media. In addition itunes its is pretty much one killing physical audio media. If they start offer HD video through competitive prices and a competent system to playback the media I could see physical media being in the same state as music CDs are now in 5 years.

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BlazePC

I was referring "in context" to the story about hardware.  Should have been more clear about that.  License costs as they relate to the hardware.

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