iSuppli: 2011 Belongs to Graphics-Enabled Microprocessors
iSuppli: 2011 Belongs to Graphics-Enabled Microprocessors
Posted 03/21/2011 at 8:20am
| by Pulkit Chandna
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Desktop and notebooks featuring first generation graphics-enabled microprocessors (GEMs) – chips that combine CPU and GPU cores on the same die - from chip-making giants like Intel and AMD are still fairly new to the market, but market research firm iSuppli expects GEMs like Intel Sandy Bridge and AMD Fusion to establish firm control over both the desktop and notebook PC segments by the end of 2011.
iSuppli foresees a dramatic rise in GEM penetration this year, with GEM penetration in the notebook and desktop segments expected to rise 11 percentage points and 9 percentage points, respectively. This means that GEMs will be in about 50 percent of the 230 million notebooks expected to be shipped this year. Meanwhile, GEM-equipped desktops are expected to make up 45 percent of all desktop shipments. The forecast becomes even rosier beyond 2011, with 83 percent of all notebook PCs and 76 percent of desktop PCs expected to feature GEMs by 2014.
While HIS does expect GEMs to cannibalize discrete graphics, it feels that such cannibalization “will not be significant in the short to medium term.”
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cpuking2010
March 21, 2011 at 12:15pm
How does iSpully exsist? no crap 2011 belongs to these chips, THERE THE ONLY ONES BEING CREATED! AMD has been pushing fusio for years, now Intel has jumped on board it's just the way the market HAS been heading for a wile now. Thanks Captan obvious, stay tuned for Captan hiensight up next after the break.
machew100
March 21, 2011 at 10:44am
Why is the term graphics-enabled-microprocessor getting thrown around? APU is a term that's already been around to describe the same exact thing.
http://en.wikipedia.org/wiki/Accelerated_Processing_Unit
Keatah
April 01, 2011 at 11:25am
Intel spent millions to come up with that term. GEM sounds nice, the ladies like it, it is easy to remember. It sounds rich, magical.. All that. It is neat to say my computer has a GEM inside it. Hell!! It even sounds better than GPU. Nobody knows what a GPU is, when talking among the common layperson.
APU sounds too technical and I have no idea what an Auxilliary Power Unit is doing in my computer anyways.
Silver925
March 21, 2011 at 1:38pm
Because the acronym GEM is much more commercial than APU. That, and it is easier to tell what a graphics-enabled-microprocessor is, vs a accelerated-processing-unit. Now that they are actually selling to the average consumer, they need to make it as digestable as they can.
Don't worry, Intel and AMD will make sure to name the actual processesor line with cryptic and confusing conventions. So, the average person will still have a hard time knowing exactly which GEM they want.
Keatah
April 01, 2011 at 11:27am
You got that straight slim! I'm so dumb I can't even tell which of intel's new chips is a GEM and which isn't. C'mon intel!! Smarten me up by labeling your chips in an educating manner!
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