Head of EA Origin Rages Against Steam Sales Model

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GraveDigger27

I've purchased several hundred titles from Steam and a large number were due to Steam sales. I've been disappointed from the offerings from EA and when they created Origin to compete with Steam I was disappointed that Crysis 2 was pulled from the Steam store. I buy the majority of my titles digitally these days (from Steam, GOG, Impulse/Gamestop or Desura) - nothing from Origin.

Many of these purchases were titles I've previously purchased (such as the Tomb Raider series, FarCry 1 & 2 or the Splinter Cell titles) or were indie games that I bought as part of Humble Bundles. EA appears to think that everyone should be paying premium prices for games and this sounds very similar to the complaints that I hear regarding the "used game" market.

While EA is so busy grunting out the next Madden or FIFA titles (and having abandoned the PC market for sports games after the O8 season) there are a number of gems that have gone undiscovered if not for Steam sales... I appreciate the bargains and think that Steam has provided true for their community.

Also, I've purchased EA titles since their Atari 800 days - I've never pirated games and have purchased more hundreds of their games over the years - I don't have any reason to think I owe them anything when they've done so much to reduce competition by buying exclusive rights to sports leagues.

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lapo77

This is great!

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Typo91

Just like a Crack dealer...

You give them a taste for dirt cheap, then suck them in for the squeals and DLCs! I got Magika for 10 bucks. I got all the DLCs and other crap for over 40 or more! I would normally have never tried it at all, not for 50 Bucks anyway.

I own a TON of games I would never have bought if they weren't so cheap.

Steam is really on the ball with this.

1st - sell all the games to people that know they want it.
2nd - a few months later RAKE in all the people there where on the fence about it
3rd - then a few months after that, suck in all the people have 5 dollars burning a hole in their pocket.

Its genius! You end up selling MORE software, which means more customers = more people to pop up new products too = sell more crack.

Not to mention a Constantly updated Client, that has become the standard for digital purchases online, a working community system, a user friendly interface, handy stats about friends and scoreboards for achievements, multi-player support through most firewalls for most games. (it just works), good account security, portability, and you dont have to keep track of your CDs for games.

Lets not forget most of the time the Download speeds will max our your connection ( get 6.5MB per second ) that is like a full 8GB game in less then 30min.

EA is retarded. Origin is stupid, and no matter how much i want to try or play BF3 or Simcity, or whatever, I will not install that shit, I was against Steam at first but they changed my mind.

If EA forces us into another manager, then whats to stop other companies from pulling this in the future? They all want to run at startup by default! We shouldn't need to run ADware just run a game.

Get with the program EA, join Steam today!

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guz789

my roomate's aunt makes $83/hr on the laptop. She has been without work for 8 months but last month her pay was $8682 just working on the laptop for a few hours. Read more on this site...NuttyRich.com

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germanogre

Hmmm...

1st comment: DeMartini = idiot
2nd comment: DeMartini = jackass
3rd comment: DeMartini = imbecile douchebag retard
4th comment: see above
5th - 100th comment: see above...

I think I'm starting to see a pattern or trend here. I would be happy to post all of these comments on Origin's forums, but I would probably be banned from all of my EA games for life.

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Overclockedx86

This gentleman makes perfect sense. After almost 8 years of membership and hundreds of game purchases, I'll be leaving Steam for Origin. The 2 titles I've purchased from there and the morgue-like community looks like a great change of pace. I will feel better complying with my new overlords and purchasing items at the suggested MSRP, with slower data delivery!

It will warm my little heart knowing that I'm not cheapening PC gaming, even though I will have less money available to purchase more titles. As PC Gamers, we must embrace our stigma of elitism and purchase software at inflated prices to match our superior hardware! I'm confident that EA Downloader... I mean EA Link... er I mean EA Download Manager... #%@$ I mean Origin is here to stay.

I don't know... this sales pitch may have worked for some of the Mac crowd.

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ultrapain

LOL! So true!!! I simply love when people loathe capitalistic approaches (e.g. the right to sell something at whatever price you wish to sell it), but then roll in the greed that is spawned from it. Make no mistake, I LOVE capitalism and I'm all for it. My point is that morons like DeMartini cry wolf because all the software companies aren't in cahoots with each other to lock arms on MSRP. It reminds me of the early days of VHS tapes, when new movies released to VHS were $120 retail for the first 90 days or so so that the rental companies could earn their rental revenue before selling the tapes.

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mochong

LOL @ "may have worked for some of the Mac crowd"

I sure hope those guys like "The Sims."

More than half of EAs whopping 28 game collection for Mac users are some version of The Sims.

Apparently the downloader doesn't work on Mac either. I have no experience on this, its just the first thing that popped up when I googled, "EA Origin on Mac".

For comparison steam is showing 367 games available for Mac currently.

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Xessive

Battlefield 3 Premium is sold at full price for new buyers and early adopters alike. If you already shelled out the extra bucks for the BF3 Limited Edition then you've already got Back to Karkand expansion. EA is selling the Premium pack at $50 to all players, whether you put in the extra for LE or not.

Wanna know what's ironic about DeMartini's statements?

EA is discouraging players from adopting their games early too! There will be no discounts and players will be inevitably screwed in the end when EA releases a comprehensive edition that early adopters will have to pay for. EA is actively alienating its player base.

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D00dlavy

Hello. I'm from EA. We think our competitor sucks. They have better sales than us. Gamers, please pick us. We're Nordstrom.

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archimedez

GREEDY BAFOON! Obviously doesn't understand his market. Gamers do NOT "wait" - for anything. If we were even remotely cost-sensitive, we wouldn't drool over $1000 CPUs.

Suggesting that I will wait until a game goes on sale is simply stupid. I am the guy who pre-purchases games months in advance, knowing full well that Origin servers will be overwhelmed and crash; knowing that the game will be bug-ridden for months after release; knowing that Origin/EA will do the s1uare-root of NOTHING to actually support their games after I've paid full price for them.

I wonder if this tool even owns a real PC; to say nothing about having ever played a game on it.

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Xessive

Wow, DeMartini just signed Origin's death warrant.

Steam doesn't throw discounts willy-nilly; you won't find a new release title at 75% off. There's a strategy behind the discounts and sales seasons.

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Gezzer

You know what's really really funny and maybe a bit sad too?
When EA was the "big" EA (before it drove so many good developers into the ground) they did the most "devaluing" of any publisher around. I bought so many repackaged EA games for 10-20 bucks it wasn't funny. Sure some were shovelwear. But I never would of had the joy of playing Privateer. Or both Ultima Underworlds, Theme Hospital, all the Dungeon Keepers, Battlefield 2, and that's just a few of them.
EA was the master of discounting. How many people bought their sport packs? I know I bought at least three different years worth.

What this is is nothing but sour grapes. EA and possible the twit they interviewed thought that they were so big and important that Origin was going to make Steam eat their dust. But it didn't happen. EA found out just how much regard gamers held them in. They release some pretty good stuff, but a lot of crap too. As a whole EA is, and has been, a prime example of how not to be a publisher. Just keep sitting in your ivory tower looking in the mirror telling yourself "how great you are" and "no one really gets you". We'll continue supporting good companies, like Value.

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Phantom-e

Seems to me that if Steam couldn't post a profit with these sales, then they wouldn't have them. As far as gamers "waiting 4 or 5 months to purchase the game instead of the first month", games have always come down in price in the past, and yet sales still go through the roof for new games if there is a solid demand for them. I don't see this changing any time soon. Seems DeMartini is out of touch.

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yammerpickle2

EA and the guys they hire like DeMartini are just alienating their customers. Sooner or later the market will speak and these greedy scumbags will be watching as other developers and gamers use Steam and their revenue streams begin to dry up. Then maybe they will realize that pleasing the customer is what makes you money in the long term.

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naxself

"Cheapens intellectual property"? Seriously? This is why nobody likes EA. Steam offers discounts because (a) gamers like it and (b) the price point is too high. Yes, I know lots of people will pay $60 for a game like Battlefield or Call of Duty or Diablo III or Skyrim (though I generally won't), that price point was set years ago. What EA really means is that lower prices cut into their revenue stream.

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HeartBurnKid

The comparison between Nordstrom and Origin is not an apt one. Nordstrom gets away with it because they offer higher-quality products and superior customer service. Origin is selling the exact same products as Steam, and EA does not know the meaning of customer service.

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warptek2010

After reading this article know what I did last night? I went straight to Steam and purchased a game. Steam, you can thank David DeMartini for his comments and Paul Lilly for bringing us this story for the sale you got.

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Zeimos4387

It's sad to think that the only way EA might get this through their thick skulls is if we, as a community in whole, boycott their products. I, for one, am fully prepared to boycott any and all products they make or produce for the rest of the year (and even next year). Who's with me on starting this boycott? Enough is enough!!

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Balgaroo

I have not bought an EA product in the last two years. I torrent them if it something I feel I have to play and I have bought several used games. As long as I know they are not getting any money from me than I am good.

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naxself

I haven't bought an EA game in years. I think the last game I actually bought was Madden 06 or something. EA gets none of my money if I can help it at all (even if it means missing out on Battlefield).

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egmccann

Know what taught me to wait a few months, or just not buy day of release?

Having games released that were buggy or just not worth it. Very few games are day-of-release purchases for me, Steam or no Steam. And games I wasn't sure of that I bought at a discount later? Some of them ended up leading to day-of-release purchases for the sequel.

He just doesn't get it.

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Phantom-e

There is one game company that gets it right and that would be valve. I installed Steam when I purchased the Half Life 2 Pack. It ended up being a smooth transition from places like Gamestop to Steam. Valve got digital distribution right as well! They made it way too easy to purchase games, and now I've purchased over 170 games in the last 8 years from them. Could you imagine the nightmare if I had the physical copies would cause? Easier game management when you can simply start it from a list rather than throwing the DVD in the drive. You guys keep doing what your doing!

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HeartBurnKid

Completely agreed. It's not worth paying a premium price to buy on release when half the time, you have to wait for a patch dump to actually be able to play it without issues anyway.

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wlballplayer

Origin is a steam wannabe... at this pace they already lost. Definitely after hearing words like that from a douche-bag. I will stick with steam because of the discounts and even if people have to wait for prices to come down that's their choice. Rich guys just want to get richer while some understand that not everyone has 60$ to throw out each time a new game is released.

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Archangel1976

Whoops!
Looks like my SWTOR subscription just got cancelled.

Sorry EA. I won't support d0uchebags. Not even a little bit. I know it's not much of a loss to you, but it'll add up in time.

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seppukuhc

What a clown. The difference between Target and Nordstrom is the quality of goods you get. Of course a Fred Perry shirt costs more than Fruit of the Loom. Origin should stop stocking EA games so they can stay exclusive. You can get those games at Wal-Mart after all. I just wanna know when the Origin Rack outlet store is coming.

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methuselah

Ya know normally you can find at least one opposing opinion. In this case, one opinion that would SUPPORT EA as a company.

What's funny... There's not ONE in all of these comments. Just goes to show you that NOBODY likes EA.

....and to that point, I specifically avoid any EA published software unless it's an absolute necessity... Which at this point the only "must have" for me was BF3. As much as I wanted ME3, I simply didn't buy it because it was published by EA, required Origin and was not available on Steam.

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Stormfuror

Wow! BF3 and ME3 are the last games I'm buying through Origin. I hope Bioware gets away from EA. I'm going to be renting EA games for my consoles through Gamefly. Screw them!

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Jebuslovesu

Never have I seen a more obviously money hungry corporation(and that's saying a lot)! I refuse to buy anything EA, and I have for a wail. Even if it means I have to resort to piracy I'll do it. They're corporate practices are appalling! And I think this article illustrates it all to well. They're never gonna learn that consumers are the last people you wanna alienate, Valve knows this. And they have my money. Not EA. They've pissed me off way to many times. Love you Valve!

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oddwaffle

Ok, let me get this right: DeMartini just told us that a game on Steam will always be cheaper than the exact same game on Origin. What sane person would pay more for the exact same thing?

Maybe he's secretly working for Steam and he's attempting to advertise for Steam.

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Neufeldt2002

The difference here though is that EA is pretty much taking their games off of Steam. So if you actually do want to buy an EA game you have to go through Origin. Basically they are the kid that says they are taking their ball home because they couldn't change the rules to suit them.

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Righteous Fury

So? Let him. His products are not only over-priced, but of inferior quality as well. Good ridance, I say.

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Neufeldt2002

Yup, I agree.

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Righteous Fury

You, Mr. DeMartini, have forgotten the cardinal rule of business in a capitolist society...

"...the customer is always right..."

...and until you remember this, and embrace it, you sir

"...will always be wrong..."

(on a side note, this is quite a good example of elitist "my way or the highway" and capitalistic "lets give the people what they want cuz its what they want... and we can make money doing it at the same time YAY!")

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Righteous Fury

...and by the way, if you want me to pay full price for a game, try releasing one that is complete AND bug-free. Until then, VIVA LA STEAM!!!

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MajorEvent

After reading this guys comments, I may just boycott Origin completely. DeMartini clearly doesn't have a clue.

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LatiosXT

EA is considering itself to be a boutique. Okay. Enjoy your lack of sales and finding some convenient excuse (like piracy!) as to why you aren't making the big bucks instead of coming to terms with reality.

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USraging

this is a dog eat dog world. If you cant make it in the market than maybe you better opt out.

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burntham77

So many games are not worth the 60 dollar price tag. They just aren't. Obviously value is a personal thing. If a game seems like it's going to be great, like Batman AC or Deus Ex HR, I'll get it full price on release day. But too many games, even big hit games, are falling short of expectations and will be bought at a discount, if at all.

EA just comes across as a company that puts the desires of the customer as a secondary concern. That's a poor attitude to have towards the people who want to pay for your products.

What devalues games are crappy games. Just the idea of Origin is an insult to the customers. "Hey, we know Steam gives you everything you could possibly want in digital PC gaming, but hey, use our half-assed digital store so we can charge more." Besides, doesn't EA charging more ultimately cut into the bottom line?

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Eblislyge

Steams discounts move a lot of copies that otherwise would be lucky to get a sale.

I'm sorry as much as I Wish every game created was so good it could earn 60.00 a pop this simply is not the case. Not to mention age alone warrants a solid discount.

All I'm reading is the babel of another pompous greedy ass who just does not get it. I won't support greed. Every time I read one of these companies higher ups start with the money speeches I blacklist yet another company who wont get a dime from me.

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h e x e n

"I just think it cheapens your intellectual property,"

Talk about the pot calling the kettle black. I can't be bothered to take what EA says seriously as I have a hard time looking past all the destroyed franchises they've ran into the ground over the past decade.

Cheapens your intellectual property... that's a good one.

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jonnyohio

One thing he is missing out on is that some of those deep discounts are on games that belong to a series. So when Steam sold a game like l4d at 75% off the gained a larger audience and fan base, gamers who would have never been introduced to the series because they were buying other day one games they were fans of. So when l4d2 came out there were more people 'lined up' to buy the 2nd title in the series on the first day. It's not always about the now, it's about the future of a title. You cannot have a successful title if you are not building a community of gamers that play it.

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Phantom-e

Excellent point! It's a great way to reintroduce games and franchises and build an audience after the initial sales of the game starts to decline. They're doing a lot of things right.

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Carlidan

Crap L4D was 75% off. Man I would of bought the game. I should look a deals sometimes rather than just keep Team Fortress 2 all day. :(

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jonnyohio

L4d 2 was recently 75% off too...it prob will be again in the next couple of months so watch for it...I've known people who bought it for $6.

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grinbills

Mr. DeMartini makes a point, but not without sounding like a jealous ex-girlfriend. I will purchase games I enthusiastically anticipate at full retail price the day they go on sale. With titles merely peaking my curiosity, I will wait for the discounts before giving them a go. The product is what compels the flow of money from me to the publisher. It is disingenuous of Mr. DeMartini to suggest that any cheapening of intellectual property occurs with the day-one and long-term success of titles like Mass Effect, Dragon Age, Battlefield and Deep Space. It seems more like envy of a superior service.

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chinomon

This is so funny, DeMartini just chowed us how their Company is just looking what makes them money...and not about the well being of their costumers. Dam you EA, and you wonder why you got the POOP AWARD!

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Scatter

To play Devil's advocate I agree with DeMartini on a couple of things. For starters Steam has most certainly taught me to wait for a sale before purchasing a game. There are exceptions (like Skyrim and the Civilization expansion Gods & Kings) but yeah, I generally wait for sales.

But you know what? When I buy a digital copy of a game there SHOULD be a discount since there's a whole lot less expenses being put into that copy of the game.

Another question to ask is whether people would still purchase games (and as many) if Steam had less sales. Personally I purchase a ton of game via Indy bundles that I wouldn't otherwise purchase at full price but Indy bundles aren't Steam sales, they're developer sales. Steam is just the provider.

I think the best way to describe my purchasing habits is that I buy a lot of games on deep discount that I wouldn't otherwise buy and this is where DeMartini misses the point. He needs to keep in mind that many of the games that Steam sells are games that have been removed from store shelves for a long time now and that selling a lot of copies at a highly discounted amount is better than selling a whole lot less at full price.

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Mortinax

Why is this guy complaining about Steam's sales? A couple months ago he said that Origin wasn't meant to compete with Steam...

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