Gartner: Tablets Are About to Get Even More Cannibalistic

Posted 10/15/2010 at 8:31pm | by Pulkit Chandna

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The latest global PC shipment numbers from Gartner and IDC have probably confirmed recent fears that tablets (effectively the iPad for now) are eating into secondary PC sales. Gartner expects media tablets to get even more ravenous as time goes on. The market research firm has forecast that media tablet sales will touch 19.5 million in 2010.

Next year might be 2011 according to the Gregorian calendar, and the year of the Rabbit as per the Chinese, but it’d truly be the year of the media tablet if Gartner’s sales forecast is proved correct. It expects tablet sales “to total 54.8 million units in 2011, up 181 percent from 2010.”

“Mini notebooks will suffer from the strongest cannibalization threat as media tablet average selling prices drop below $300 over the next 2 years,” Carolina Milanesi, research vice president at Gartner, is quoted as saying in a Gartner release.

“The all-in-one nature of media tablets will result in the cannibalization of other consumer electronics devices such as e-readers, gaming devices and media player.”