Facebook is Sticking it to Digg with Link Sharing Analytics
Facebook has taken a pot shot at Digg’s URL popularity service. The social networking giant has upgraded its Share button to display sharing statistics.
The Share button has been around for quite some time and was one of the first Facebook Connect features. It has had overwhelming success in turning Facebook into one of the best to share popular internet content—effectively making services like Digg obsolete.
Facebook also opened all of the analytics associated with the sharing habits of its Facebook users. Inevitably, this will change the way advertisers and media publishers tailor their content to fit the interests of their respective demographics. “We hope you’ll create tools to help analyze and understand how users interact with your content on Facebook,” said Mark Kinsey on the Facebook developer blog about the new analytics.
This is yet one more step Facebook as taken to continue its headstrong effort on becoming the all-in-one solution to the internet. Do you use Facebook Share? Do you (or did you) use Digg?