Dell Unveils Della Website for Women, Offers De-Stressing Tech Tips
Posted 05/12/09 at 08:00:00 AM by Paul Lilly
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Like, OMG! Netbooks are soooo cute! But "once you get beyond how cute they are, you'll find that netbooks can do a lot more than check your mail." For example, they can help you 'Get healthier' (tech tip #2) by tracking exercise and food intake at free online sites, and to 'Eat better' (tech tip #3) by finding recipes online. You can even 'Get Organized' (tech tip #4), because "Remember the Milk is a free, tweakable online task manager." Or use a netbook to 'Chill out' (tech tip #5).
These are all real tech tips, and they're all listed on Della, Dell's new microsite dedicated to helping women shop for notebooks without focusing on all those manly GHz and GB abbreviations. The new site pays particular attention to the Dell Mini 10 and Studio notebooks, making it a point to convince women that these laptops won't cramp their stylish lifestyle.
But it's the Tech Tips page that offers the most amusement, even if not everyone is amused.
Theory
Submitted by ben628 on Tue, 05/12/2009 - 7:31am
This only goes to prove that the theory women are like fish in that theyr'e both distracted by shiny objects is true.
Maybe Michael Dell was a Perry Mason Fan . . .
Submitted by JohnnyCNote on Tue, 05/12/2009 - 6:15am
. . . hence the name "Della", as in "Della Street" . . .
Stupid Dell. Not all women
Submitted by Denis63 on Tue, 05/12/2009 - 5:06am
Stupid Dell. Not all women are clueless about computers, my girlfriend built hers(with some help, ill admit). And after selling computers at a Staples for almost two years, i've noticed that women (especially middle-aged and older) know more about computers than their husbands. -Denis
Submitted by Defiant on Tue, 05/12/2009 - 6:08am
Well most of the time what your saying is true. But I worked at the same staples as you and I had my fair share of women (and people in general) coming in to ask for a "computer thing" and a "thinggggg" and a "UBS cable".. etc.. A lot of them bought laptops based on looks as well, not even caring about anything else :|
Submitted by Denis63 on Tue, 05/12/2009 - 6:30am
So true dude, so true. the point im trying to get across is they should market computers to people who know nothing about them. The sales person is supposed to translate the Ghz and GBs and all the numbers into something the non-computer nerd user can understand, but not all sales people bother with translating, they just want you to buy the box with the highest numbers and the highest price. Most older people don't realise that a 299 tower and a 199 monitor is all they'll ever need. So many people came in saying "whats your most expensive computer bundle?" Still with the mindset that they'll have to spend more money on their computer in 2009 then they spent on their almost useless 486.
</rant>
-Denis
Submitted by Defiant on Tue, 05/12/2009 - 6:58am
Well intel is sort of doing that with a new rating on their stickers (you know the small stickers that say core 2 duo/quad i7 whatever) that says how good it is out of 5 stars.. meh.
I rarely had the people coming in to buy the best, pretty much every customer that came to me wanted to spend the least they could to get the most they could, with a few rare exceptions..
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