Consumers Still Shy on Blu-Ray; Missing Out on Glorious High Definition Cinema



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I purchased a sony bluray player approx 18 months ago at a pawn shop for $120. I also purchase bluray movies from various pawnshops and pay approx $7.99 to $9.99 for a wide selection of movies. Yes, they are used but they have are in great condition. Also on black friday I saw premium bluray players for under $100. br movies for under $10. I too have to watch my budget but I can still enjoy great technology. I own a number of dvds that my bluray player does play so I do not have to start over but rather add to my viewing library.



Plain and simple...Hollywood needs to learn from the music industry. People rejected DRM encumbered music, and they will reject DRM encumbered movies as well. Nothing says "the customer is always right" like "we don't trust you with a product you paid for."



I see a lot of people bashing the hi-def here.  I built an HTPC, and have it attached to my 42" Plasma (its only 720) but the picture and sound are far beyond anything that DVD could ever wish to touch.  I had a high end DVD player too, a toshiba actually, that could decode dolby right on the player, but the sound is so much better.  I watched the same movie on dvd and blu-ray and the it was night and day experience.  I dont know if many of you watch 5th element, my wife loves that movie, but when you watch it in hi-def, the opera singing blue alien lady actually sparkles.  Its the subtlties that like that make Hi-Def where its at.



There are thousands of DVD movies and music CDs that I cannot afford, and basically refuse to budget for in the future.  People get wrapped up in the stories -- the writers, not the hi-def pictures.  Compared to today, Star Wars (the first film) looks almost like an amateur film.  It was the story that sold millions of tickets.

So do you invest in more old media you would like to have, or new tech?  People still watch the 3 stooges, so I'm betting on the writers.  The only way to mass produce Blue Ray is to make it the same price as current media.  And it was not until stores were practically giving away DVD players that the prices finally came down on DVD movies. 



Drugs don't hurt, they kill, dreams, families, careers etc.  Be all you can be.



I enjoy technology, but I do get tired of the constant upgrading,(take windows for example). I have a large collection of standard DVD's and realise that I rarely watch them more than once. The movie has to be worth it.

Why don't I upgrade to Blu ray? The cost of blu ray discs!

Why don't I rent as often as I used to? The infuriating late charges which thrusts me into a schedule.

I have two high definiton PVR's that I use now, and I see the future as pay per view. The ability to record a movie and watch it at my convenience is attractive. If cable companies reduce the cost of pay per view titles, I believe they would take off!





Actually, I did buy a Blu-Ray player. I have only purchased one Blu-Ray movie, because they are wayyyy too expensive compared to DVD movies. I rent Blu-Ray movies and buy DVD movies.

Before I choose a Blu-Ray movie at the rental store, I always scan the outside back of the movie container for an indication of the quality of sound I can expect, because DTS sound from a Blu-Ray disc is awesome, especially in an action movie. I have a great 5.1 sound system that makes Blu-Ray discs worth the (rental) price when the sound is pure DTS. The higher quality of the picture, i.e., Blu-Ray over DVD, is almost negligible. I mean, I have seen side-by-side comparisons, and there is no doubt that Blu-Ray is superior, but who notices that difference in the middle of a great car chase where most everything is a blur anyway!

My Blu-Ray player is a Sony PS3, so at least I got a really good game player, too, AND its firmware is easily upgradeable.



I learned my lesson. Just ask those early HD DVD adopters how they feel now. Until the technology becomes main stream I am not "longer" putting a dime in it.

 I learned it the hard way. Remember those Kenwood TrueX Optical Drives? How about those Voodo graphic cards? How about the prices on the early IPhones (I was not dumb enough to pay those prices and will probably not buy one). By the way it works great for games. I you are ok being about 6-8 months behind the curve, you spend less money as a result. All games make it to the discount bin and sometimes the discount are "unbelievable" but true.

 Ps. Thank you for the IPOD Touch.

For once I received an e-mail from somebody not trying to sell me something or convince me that my manhood needed enhancement. Wonderfull upgrade from a shuffle. Would I have paid the $300+ for it? NO





The technology is lovely and its potential for making movie viewing a new experiences is enticing. Unfortunately, the content is not there. Most of the mainstream movies coming out of Hollywood these days are crap. Crap in enhanced HD is stsill crap and "remastered" versions of movies that are 10, 20, 30 years old don't (wouldn't) look any better in B-R than they do in upscaled DVD. The Blu-ray camp has already come to the realization that their gamble will not pay off any time soon.



Uhm, no. Ok, I agree that 85% of what comes out of Hollywood is junk, but you're sadly ignorant claiming that older movies don't look better on Blu-ray than upscaled DVD. Anything shot on film is living on source material with a MUCH higher resolution than DVD can handle - upscaled or not. A good Film -> BD transfer looks amazing. I suggest you check out Blade Runner as an example.


"The Blu-ray camp has already come to the realization that their gamble will not pay off any time soon."

 Wow...what's with the bitterness? Did you buy into HD-DVD or something?




I think price is one thing but it is also the fact that DVD has done so well. I paid $300 for a DVD player in 1999 because it was such a step up from VHS and a lot of people were doing that at the time. The movies were $20 on sale and it seemed worth it for me. I don't see that yet for Blu-Ray even though everyone says the picture is soo much better; the upconvert players do a decent enough job with normal DVDs and Joe Average doesn't see the difference like he did with video to DVD. I also think the cost of burners and blank media is a big factor. It costs me just as much to backup a BR movie as it does to buy another copy of it. I think as those prices drop, you will see more adoption; if the companies are greedy and/or heald back by the Movie company morons (i.e. cheap blank BR discs means cheap BR copies) then it will not take off.



they are smart, and downloading what they want from torrents sites, like i do. 2x 2TB drives, and close to 2 thousand movies later. i would not touch a dvd no less a blueray with a ten foot pole. 720p at most is fine for me, my movies look great on my 42inch lcd, and hook all this up to like a media center, and life is good.


keep your blue this, and hd that. and save me the copyright lecture, ive heard it all, i just want to download a less quality movie, without 2million hours of fantastic new fotage and directors crap. that qulifies as free. end of stort thank you.


rant over.



digital downloads? blue-ray is expensive... this is disipointing to the wallet. digital downloads don't seem so bad.



Sony ->Blu-Ray
Toshiba ->HD-DVD ->DVD Download DL(upscaled)

I don't know, but appearenly people choose BR instead hd-dvd, that's why BR is the only one now. We just need to wait until they could offer the right affortable price for us which could pretty much compare to DVD when it just came out and the technology was new back than.

As for the DVD upscaled...I would feel bad for my wallet when I have to download gigs to watch a movie, and have isp charge me extra fee on bandwidth.




Upgrading to Blu-Ray just isn't worth it to me. It costs to much to me and I have too many DVDs that I think still look great and wouldn't want to spend the money to replace. I won't deny the superier quality of BR, but honestly I don't think it's that huge of an improvement to make me spend what little money I have on it. Perhaps when the price of players come down (sub-$100 range) I might get one just so I can play movies I borrow from others.



The problem with Blu-ray is price. The players are too expensive, and the movies are much much too expensive. There's no way that people are going to pay $35 for a movie that they watch for two hours, and then probably never look at again.

DVD really took off when Amazon and the big box stores started selling discs for $15. When that happens with Blu-ray, it will take off. Until then, DVD is good enough, and the added freedom you get to copy and convert your discs is just icing on the cake.



Amazon & have run BD sales since before the war ended that yielded these prices.  Granted, you will usually see them as BOGO or 3-for-2, but this can get prices down to $10 (and up to the low 20s) depending on the titles in question.  With B&M stores following suit in an attempt to stop losing sales to online stores, prices are starting to look up (in that they are down.)  This week's circulars had quite a few stores running new DVDs at sub-15 and new BD at around $20.

Anyone saying the problem to BD adoption is not paying $35 per title must be wondering how DVDs managed to survive with anyone wanting to pay $20-25.  The answer, to paraphrase Mervis Diamonds, is that nobody pays MSRP.

Players are another story, but with PS3 and standalone price cuts, this too shall pass.



Do you see a corollary in the title?

 Sony tried to make a monoply out of Bata Max tapes as being the only avenue of watching movies, this is when VCR tapes were born to counter the monoply that Sony was trying to form in the past. Yes, the Beta tapes had higher quality, but cost an arm and a leg as did the machine to play them. The general public settled for VCR tapes and equipment because it was a lot less expensive. I for one won't ever pay 30 bucks for a movie, that is just nuts! I will stick with DVDs, the quality is better than the old VCR tapes I have and is good enough for me.





The price ratio of movies doesn't help, worse is the still fairly limited selection of titles.  And the cost for the player alone is rather extreme at this point.

Consider that I can go to WalMart and buy a standard DVD player for $40, with a handful of movies for $7.50 (I didn't say they would be great movies, but every now and then one surprises me).  Heck, I can buy mainstream A-list titles for $13 on average.  Is an increase in quality--many times marginal at best for older movies--worth the investment that has to be made? 






With housing values plummetting, credit card rates going high and gasoline too, there are a lot of priorites before the luxury of blu ray. If the players came in below$200 then of course more people could afford them, like me! But such is not the case, and gas is just now dropping from $4/gal so maybe I can save enough by Christmas. But for $300, I can only afford one of the following - Quad COre cpu upgrade, VidCard upgrade, TV tuner & sound card upgrade, 22"LCD or blu ray. Wish I could afford more but I have to eat, pay my mortgage, maintain my cars, healthcare, subsidies my inlaws tech expenses, the list goes on. WOuld it be different if HD-DVD had won? FOr me yes because I have the Xbox 360 HD DVD player.

HD-DVD was making little progress against blu ray and against current DVDs so I see know reason the story would be different. Get name brand players down under $200 and no name under $150, then sell them for $50 the day after Thanksgiving and maybe we'll see adoption rise. I think the biggest factor to overcome is that most people are frustrated with the state of HD today. What format? What do I need? Is what I want to watch in HD? Will it work with my HD-TV? How much will it cost?? 



I bought a 60GB PS3 back in June, last year when the price dropped,
expressly as a BR player. A year before I bought the PS3 I bought a HD home
theater projector, so I was ready to go the day it arrived on my door
step.  I haven't regretted my purchase once since I watched my first BR
movie.  The fact that I use it for Rock Band parties is just icing on the

On the other hand the only BR movie I've purchased is the BBC Planet Earth series. 
Everything else is a Netflix rental.  I never really bought many DVDs
either.  Netflix makes it so easy to get any movie you want in 48 hours I
just don't feel compelled to buy movies anymore.



I've just spend a whole lot of money converting my vhs to dvd. I was really disappointed that BR won the HD war. the other hd was less expensive. I can't help but wonder if someone got bribed somewhere. It seemed that toshiba abruptly dropped out. I guess I won't be getting any HD anything for a while. So what's going to happen to folks that have the other hd dvds? will BR players play them or will folks have to have 2 different hd players?


Talcum X

 We dont have a big DVD collection, and dont have the money to invest in the HDTV and BR player to watch what little TV we do watch together.  Didnt buy into it then, and not for quite some time that I can see. Will probably be 2 years before we look into that arena.


Every morning is the dawn of a new error.



BR quality is the top no question about it. Quality is way better than DVD watched at 1080P. However the cost of a player and BR movie just too expensive. One of the two must go down on the price at leat to compete with the DVD pirce. So people got PS3 or BRrom drive(last time checked was $130+) could start enjoy the movies to be able to push this further and faster.



When I buy a movie I like to be able to play it anywhere I might feel like watching it. And right now DVD is the easiest way to do this.



Just not worth the $$. I bought a HD Camcorder a few months back along with a HDTV and DirecTV Satellite HD DVR. Thought I would be making HD home movies real soon by upgrading my DVD burner to HD but the prices are
just way too steep. Blank BR disks are like $25! And BR Movies are way
over $20.

Really sorry to see Sony (who owns so many movies and fights consumer rights to make legitimate copies every step of the way) win the HD war.  With an upscaling DVD player hooked up to my HDTV, the thought of re-buying my entire SD DVD collection is just out of the question for slightly better quality. I am contemplating the Netflix box at $99.

Nope, BR just doesn't pass the VALUE test. I hope Sony chokes on their players and expensive movies and blank disks. I believe consumers are smart enough and strapped enough right now to see through this scam by Sony. Digital downloads probably will be the eventual winner if they can work out a fair digital rights system for the studios as well as the ultimate consumer.






Personally, It's not that  I'm against blu-ray, I already have a ps3, it's just I never think to actually rent the disc when im cruising netflix.





You can set your NetFlix account to automatically select Blu-ray for movies that are offered in both formats...


Some of the comments here are pretty silly.  If you have a decent HDTV, Blue-ray is well worth your cash. For those of you who actually buy movies, it's not like you have to replace all your DVDs with BDs. BD players generally do a very nice job of upconverting DVDs for your future viewing pleasure.








Horzo, so what's so silly about not being able to afford a BD player?  Just as a BD player does a good job of upscaling a regualr DVD disc, so does a dvd player with 1080 upscaling, but for a lot less than $400.

 Here is the reason BD will take a long time to catch on.  First, HDTV's are not that prevalent.  The number of households that have a HDTV is a small percentage of the American public.  So why would a large percentage of people bother buying a BD player when they have nothing to play it on?

 Second, people who do have an HDTV and are movie collectors (large collections of DVDs) are not going to spend $400 just to play a few new titles on BD.  I have seen a Sony LCDtv and BD player combo playing Transfomers, and it was breathtaking, so I know the possiblities.  But $400 is $400, and it's just not worth it IMO.  Make the player $150-$200 and people will start to buy them more.  Unfortunately Sony is not one to skimp on profits in order to speed up mass adoption.  Betamax is proof of that.

Third, and this must might be me, but I hate sony products and refuse to buy them.  Yes, the players are made by other companies besided Sony, but the technology is Sony and Sony reaps the monetary benefits from them.  I have had more Sony products die on me than any other brand.  I'm talking high end DVD players, DVD players for PCs, TV's, laptops, etc.  I personally feel that they build crappy products, put a fancy package on it, and then rely on their good name (from when they did make quality products) to sell them.  Again, this is just my opinion so take is with a grain of salt.

So for now BD is going to sit on most people back burner.  Mass adoption of the technology will have to wait until HDtv owernship reaches a higher saturation point and BD player prices fall more inline with current DVD players.



It's hard for me to believe that someone who can afford a $1500 HDTV can't also afford a $400 BD player, but your point that HDTV adoption isn't all that high is quite true. No survey attempting to tally BD adoption is complete without a also tracking HDTV adoption.

 In any case, what I found silly was not people who can't afford or aren't interested in BD, but people who seem to think that buying a BD player means they have to replace all their DVDs. Why would they?




People either want HD or they don't.  I agree with the point that it is hard to believe someone is willing to drop a lot of $ for an HDTV, but thinks that a BR player is too expensive.  And to consider replacing all of your SD-DVD's with BR's is crazy. 

I don't think the infrastructure is in place for the masses to pull down HD movies through downloads on a large scale.  Downloading movies is a relatively new concept for some people, just like BR.  I have the mentality that if I buy a movie, I want the physical movie in my possesion.  I have bought a LOT of SD-DVD's over the years, and the only ones that I would consider replacing are the the ones I consider my top movies.  Out of the 300+ SD-DVD's that I have purchased, I have only 'replaced' (upgraded) 15 of them with the BR version.  Sure BR movies are over $20 and SD-DVD's are around $15.  All that means to me is that I have to be a little more picky when I decide to buy a movie.  Upconvert DVD players do a fairly decent job of rendering SD-DVD's, so that furthers the craziness of considering replacing all of your SD-DVD's with BR's.

Bottom line, True HD movie buffs that have invested large amounts of money on a home theater don't mind paying the extra $'s for either a BR movie or the HD download.  If you are one to keep movies long term, you'll either spend your money on either Br's or on HDD's to store your digital content.  It's a wash.  So, either you want HD or you don't.

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