comScore: Bing Gains on Google in Search Market Scuffle
comScore: Bing Gains on Google in Search Market Scuffle
Posted 03/11/2011 at 9:44am
| by Paul Lilly
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Even though you don't pay anything to use Google, Yahoo, or Bing, there's a lot of advertising dollars at stake in the search engine game. Google so far has been the biggest beneficiary, and probably will be for a long time to come, but it is seeing increased competition from Microsoft's Bing.
According to comScore's latest data, Google's search engine market share dipped every-so-slightly from January to February, going from 65.6 percent to 65.4 percent, Bloomberg reports. That's not much, but spread out over time, those little blips start to add up.
Equally important, Microsoft's Bing search engine increased about half a percentage point to 13.6 percent in February. Again, not earth shattering, but also just one month. What this means is that Bing is moving in the right direction, and Google, which still dominates the search engine market, isn't adding any more distance between it and the competition. That includes Yahoo, which stood still at 16.1 percent.
What search engine do you use most often?
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jojunk31
March 11, 2011 at 6:13pm
Bing.
No cozy relationship with pseudo-green, anti-competitive fascists in government required.
Gezzer
March 11, 2011 at 2:47pm
I use each about 50% of the time. My Browser is Chrome, so it just easier to use Google. I do find that Google seems to favour more commercial/retail sites in its results. So if I not happy with my first results I give Bing a try. So yeah I'd say 50/50.
XoRn
March 11, 2011 at 1:41pm
Bing is my defualt page and "LMGTFY" has be come the norm for trolling in some of my circles. Thusly I use and suggest Bing. That and they have a nicer front page with some amazing daily photos and a bit to learn each day.
nadako
March 11, 2011 at 1:22pm
Bing has a really good looking UI compared to google. So i have bing set as my default page for when the browser opens up.
eastbayrae
March 11, 2011 at 7:09pm
This is why I started using bing. It just gets better with every update they do to it. I haven't used Google for searches for months. I still use Gmail and Chrome.
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