Blackberry Loses Money in its most recent Quarter, and Breaks a Promise to Customers

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praack

actually numbers were quite dramatically bad this time last year at 518 Million in losses- so the turnaround is actually pretty good.

and in reading the details the company is struggling with the currency market as well as the smartphone competitive market.

Blacberry is an enterprise system- if they can get that kickstarted again- then they will move back into the enterprise space and be happy. - Windows, Android and Apple are all consumer devices- though you can make them work in the enterprise world - it is nigh impossible to make them secure

that is the key difference with blackberry

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big_montana

Of the 6.8 million Blackberry's sold, 2.7 million were Blackberry 10 devices.

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exeroStasis

I feel the blackberry 10 system is pretty nice buy the problem I personally have with them is the unreliability that their servers have been last year with people not having usable phones. That would definitely scare me away as a consumer, but i do sell verizon and i like the system.

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Strike

I blame their pricing strategy, when the blackberry 10 phones were released, they had inferior specs to offerings from their competitors yet still charged a lot even for a premium device. I was planning on buying a Z10, coming from a Bold 9780 which I love but the price was definitely a deterrent.

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DeltaFIVEengineer

Can't say it's any big surprise. Look at all of the money that Microsoft is throwing at Windows Phone and they're barely scratching third place. It's a two man game at this point and I doubt that'll change for quite some time.

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fung0

Absolutely right. Also, while Microsoft is number-three in the US, BlackBerry is well ahead of Microsoft in other markets.

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DeltaFIVEengineer

Double post

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AFDozerman

Just got a brand new blackberry 10 phone and this is the first story I see when I opened the browser... :/

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Refuge88

I think they call that near instentaneous buyers remorse. lol

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