Black Ops Smashes Modern Warfare 2's Record, Becomes “Biggest Entertainment Launch of All Time”
COD BLOPS may sound like something you should avoid like the plague (you know, because it sounds like some sort of plague), but that didn't stop one hojillion people from snapping it up on day one. Or, in real numbers: 5.6 million copies – for a total of $360 million.
Last year, Modern Warfare 2 took home the gold-plated space submarine for “biggest entertainment launch of all time” with $310 million. Black Ops, though, has pretty much given it a wedgie, hung it from a flagpole, and stole its multi-million dollar sum of lunch money. Activision, for obvious reasons, certainly isn't complaining.
“There has never been another entertainment franchise that has set opening day records for two consecutive years and we are on track to outperform last year’s five-day global sales record of $550 million,” said Activision head Bobby Kotick.
Between this and World of Warcraft, we don't imagine it'll be long before Activision will have accrued enough capital to secede from the union and form its own nation. Fitting, too, since the publisher's already made enemies out of organized crime and, well, the entirety of Cuba.

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mikeart03a
November 13, 2010 at 11:10pm
Well, can't say that I'm a fan of the CoD series in general. I own MW2, but that's about it. I poked around with black ops at a local eb games and I can't say that I'm too impressed... Good graphics, but gameplay and weapons mechanics need a little more tweaking.
I haven't tried the online play, but I can surmise the mechanics are gonna be the same thing, even with real human players. Also, I'm not in the mood to be yelled at by 13 year-olds who can't be good sport about getting killed by an honest pistol shot at close range... god people can't seem to acknowledge a good shot these days.
I always give props to the guys who can pull off great shots that manage to get me in the most bizarre of ways.
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THE_REAL_MAVERICK
November 13, 2010 at 8:50pm
They 2nd and this one will be borning and nothing out of obvious. The only reason they make money is because of Xbox NOOBS who buy it because its the cool game. I won't buy it. Guess I'll just wait for Portal 2.
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Markitzero
November 13, 2010 at 7:34pm
My PC needs upgrades to run it and also I am in a rural area and am only able to get 3G for broadband and have to wait for 4G to come to my area.
My PC only has a AMD Athlon X2 4200+ clocked at 2.21Ghz
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ketchup455
November 13, 2010 at 6:55pm
why are all you people saying "this game is crap" "i hate this game"
but you haven't said WHATS wrong with it....from what i've seen (i don't own the game) and from what i've heard from my friends (that do have the game) it's great
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Danthrax66
November 13, 2010 at 4:52pm
The single player is awesome, and so is the multiplayer. Not sure why people are complaining?
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habuza
November 13, 2010 at 4:01pm
This game is an over-priced steaming pile of digital shit. Sure, it looks great. But, it is not worth 60$ and all you idiots that shelled out the greenbacks for it do nothing but perpetuate the problem of over-priced shitty games.
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DonaldTrump
November 13, 2010 at 1:05pm
We have all been raped in COD
We have all ben raped by Capitalism
This Game is Awesome! (someone pass me the lube)
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Ashen
November 13, 2010 at 12:15pm
Though both have developed editions in the CoD line, history shows IW's productions provide a superior gameplay experience of Treyarch. Yeah Infinity Ward!
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carnivorousslushee23
November 13, 2010 at 11:30am
My little brother just got this, and it's the exact same CoD arcade shooter BS, with an overly bombastic storyline, same ridiculously easy multiplayer full of dropshotting noobs and noobtubers, and general all around crap.
Oh, and Bobby Kotick is a massive dick, 'nuff said. Activision pretty much sucks too.
And of course, PC gamers get shafted once again with an extremely poorly optimized game that couldn't even run properly on high-end PCs. It's pathetic that game companies these days can get away with releasing unfinished games like this, then releasing critical patches later. Make the damn game properly, TEST it to make sure it WORKS, and THEN release it. "But ZOMG, we must has our moneyz NOW!!" Thanks, Activision, but I'll just stick with Valve. They actually know how to treat their customers right.
/end rage
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COMMANDER_COOK
November 13, 2010 at 7:03pm
I'm really hoping that Crytek follows through with making another Timesplitters game. You say that you are tired of the same old war shooter. I am too. I cant wait to see what happens over at Crytek UK.
http://www.eurogamer.net/articles/2010-11-01-timesplitters-crytek-uk-talking-to-pubs
http://www.youtube.com/watch?v=HWkhlp8rPPs
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Fecal Face
November 13, 2010 at 2:37pm
Could say the same for Fallout: New Vegas, it was full of bugs/problems on release.
When I first installed FO:NV, there was so much stuttering and poor performance issues that I literally could not play. I had to quit, and search around on the internet for a while before I could find a fix. There were 2-3 different fixed I downloaded, only after using them all did the game become semi-playable. There was still stuttering, but not as bad.
Only now are they releasing fixes / patches, after I've already finished the game. Maybe the next time they release a game they'll test it a little more; Maybe the fact that there were 3 "stutter fix" / "performance fix" mods available for download a few days after the game's release will make them realize that. It may not entirely be the develepor's fault though, I do put most of the blame on that stupid engine they keep bringing back, the one TES:IV used. For me that engine has always been slow, bad-looking, and in need of community-made fixes.
I know, what I said isn't really related to CoD, but I feel the same frustration when games are released buggy / requiring patches. COMMUNTIY-MADE patches, in FO:NV's case. WTF.
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LatiosXT
November 13, 2010 at 9:57am
I wonder how long they can keep up with this before if falters. That or Activision's just going to continue shafting the developer when they falter so the Call of Duty brand can remain a billion dollar one and laugh at everyone else's face.
But yeah, why did Activision have to be the owner of this brand when all they care about is $$? :\
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Neufeldt2002
November 13, 2010 at 8:48am
My son loved MW2, (I can't stand CoD anything), and preordered black ops based on his love of MW2. He is a little disappointed with the game play of black ops.
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Walnut
November 13, 2010 at 5:01pm
I haven't played it yet and so have no idea whether it's a good game or not, but Metacritic has it at 87, with Xbox and PS3 versions a couple points higher at 89.
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SamilB
November 13, 2010 at 1:29am
It's soo cool!hmm. I'm just wondering how the gaming industry got this biggest entertainment launch!?? I think, both the ol companies and the gaming industry have the same annual profit! Since these two things are considered to be a "necessity" in the 21st.century. Speaking of Oil and energy developing comapnies did you know that Atlas Energy is a natural gas producer and developer in middle America and the Appalatian region. Chevron offered Atlas Energy $ 4.3 billion for their company. The Board of Directors at Atlas Energy accepted the offer. Two shareholder-representative companies have launched investigations into the deal, however, Atlas Energy is a 40-year old company based within the United States. They develop natural gas within the Appalatian region. Chevron offered Atlas Energy $ 4.3 billion for their business. The Board of Directors at Atlas Energy accepted the offer. Two law firms have launched inspections to the offer. Both of these firms are shareholder-representative firms. Chevron probably took out a huge personal loan to buy Atlas Energy.
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tkid124
November 13, 2010 at 6:43am
Something tells me these links are for making money.
http://personalmoneystore.com/moneyblog/2010/11/09/atlas-energy-chevron/
http://personalmoneystore.com/payday-loans/pay-day-loans/pay-day-loan%3E%3C/a%3E
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Amvious
November 13, 2010 at 1:25am
Woohoo! Wow, great, yea.. =/ Treyarch and all of the Call of Duty fans expected this was gonna be the greatest game of the year. Until we played it.. Treyarch, honestly, doesnt deserve the praise for this game. Infinity Ward does. You honestly cant compare the good job IW did on MW2 to Black Ops. Treyarchs whole plan was to get the game done as cheap as possible, knowing that that revenue was gonna crawl into their hands.. Treyarch disappointed me, BIG TIME!
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JMG760
November 12, 2010 at 11:53pm
Hopefully people knew the difference between Infinity Award and Treyarch when they invested their money. Only because its called Call of Duty does not mean there all the same. It all comes down to the developer. Being so treyarch has failed to impress me with their weapon shooting system but little or no effort was put into to improve from their previous installments. Pathetic! This is the very reason torrents exist. You might argue treyarch has some cool ideas but when you can't enjoy the feeling when shooting a gun in the game whats the good use of it; in other words it feels cheap. I guess where they succeeded was in marketing but quality always beats quantity. This game feels more like a rating between 6-7 on a scale 1 through 10 but not a 9 according to gamespot.
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snapple00
November 13, 2010 at 2:06pm
Thats why torrents exist?
So you can play games you think are pathetic?
Idiot.
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Ashton2091
November 13, 2010 at 12:37am
yeah...ummm...i've been playing call of duty since the first one. considering that two developer teams have tackled this game and both managed to keep it epic up to this point...well...i say bravo. one last thing...it's INFINITY WARD* NOT Infinity Award*. sure there are things that could be better as with any game...but lets be real...call of duty has been action packed and super epic ever since it's first release. For instance, I didn't like the dogs in Modern Warfare (the first one MW), but...it didn't make it a terrible game. If you play on console...then the mechanics are def harder to master, but maybe...just maybe it's not the shooting mechanics that are the problem.
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