Avatar Breaks Record for First-Day Blu-Ray Sales
Avatar Breaks Record for First-Day Blu-Ray Sales
Posted 04/23/2010 at 2:28pm
| by Paul Lilly
13
Comments
Print
Talk about a cash cow. Not only did James Cameron's Avatar sink Titanic as the highest-grossing movie worldwide, but it has gone on to set the record for first-day Blu-ray sales too. And that's just for the 2D version.
Some 1.5 million copies of Avatar flew off of Blu-ray stocked shelves, comfortably outpacing first-day sales of The Dark Knight, which previously held the top spot. Early estimates have overall disc sales somewhere above 4 million units, putting Avatar on pace to become the year's best selling movie, eventually surpassing The Twilight Saga: New Moon.
Viewers will have to wait until early 2011 before 20th Century Fox releases a 3D version for home consumption. The movie studio is hoping that more homes will be equipped with 3D Blu-ray players and television sets by then. However, Fox will milk consumers for more cash later this year by also releasing a special edition version in November with more bonus features.
More like this
13
Comments
Comments are closed on this article
Landstander
April 25, 2010 at 7:45am
The 3-D was the only thing that was cool about this movie. Without 3-D it's just dreck.
bjoswald
April 24, 2010 at 10:14pm
I can't believe people watch this crap, let alone make it the top movie of all time.
Ugh. I need to move up into the mountains or something.
emgee
April 24, 2010 at 10:43am
With the message of the movie being about nature and living in harmony, etc. I find it hypocritical that there will be multiple releases of this movie. Barebones, Special Edition, 3D and more than likely another one after that.
Great stuff, more product, more plastic, more packaging, more trash... more environmental impact.
Mighty BOB!
April 24, 2010 at 4:02am
I bought a Blu Ray drive just for Avatar. (Well okay I also wanted a lightscribe drive and my DVD drive is incapable of that.)
I just wish I didn't have to wait until November for the version with all the bonus features. I am NOT buying it more than once, which means I guess I'll just have to rent it whenever I want to see it until November. I think I'll pass on the 3D version, because I don't want to have to buy a new monitor for that.
cahedler
April 23, 2010 at 10:07pm
Bought my copy yesterday. Seemed like a great deal, DVD/Blu-ray combo for the normal Blu-ray price.
omen3330
April 24, 2010 at 12:32am
They need to start doing things like that more often to help more people transition into Blu-ray in my opinion, but I do think this move is a bit overrated.
Neufeldt2002
April 23, 2010 at 6:50pm
I'll pass, I think this is over hyped. Sure the special effects are good, but the story has been re-told so many times. Besides you will never beat the bat in Fern Gully.
_ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _
Please fix the spam filter it does not work right.
Baer
April 23, 2010 at 6:44pm
I will wait for the extended version. I am no longer going to buy two copies of movies I like. In the case of Lord of the RIngs they tried to sell us four copies. No way was I going to buy the theatrical version again, even in BR. I will now always wait for the extended version.
maniacm0nk3y
April 23, 2010 at 10:59pm
This is what disgusts me. They milk it and nobody cares. Same with LoTR Blu-Ray. I'm going to wait.
EricX2
April 23, 2010 at 3:57pm
Only 5 bucks more than the standard DVD, and it included the DVD copy as well.
David26
April 23, 2010 at 8:05pm
Exactly. The sales numbers are good because the Blu version has the added DVD.
Connect with MaximumPC
Featured Content
The gang discusses the GTX 690, Trinity, Ivy Bridge, Amazon, big-box stores, MMOs,...
This month's issue
Feature
Build a PC On Any Budget
Feature
Cloud Services Showdown
How-To
Encrypt Your External Drive
Build It
Upgrade an X58 Rig
Most Commented Articles
Latest Max PC Tweets
- maximumpc: Original RickRoll Video Returns to YouTube After 24-Hour Copyright Hiatus http://t.co/MaH9Sxyy19 hours 17 min ago
- maximumpc: Corsair has decided not to go forward with its $78 million IPO, citing weak equity market conditions http://t.co/A5a4DAzj19 hours 26 min ago
- maximumpc: Want to work at Maximum PC? Our Online Managing Editor, Alex, is moving away, so we need a new one. http://t.co/9Z7JCh0E2 days 17 hours ago
