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AT&T Expects 40% Jump in Network Traffic with iPhone MMS Launch

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Apple iPhone users are chomping at the bit for AT&T's roll out of MMS support on the trendy smart phone, and that has AT&T awfully nervous. Early testing hasn't been without its hiccups, with AT&T seeing a bit of unsettling test outage earlier this week, and according to those working on beefing up the telco's MMSC infrastructure, traffic on AT&T's wireless network will be about 40 percent higher all day this Friday when it officially launches MMS support. Ruh roh shaggy.

"Starting at 10AM Eastern (on the 25th), AT&T will send out a mass text to a group of iPhone users telling them that MMS now works on their phone," says one source familiar with AT&T's MMS plans. "They will keep doing groups of phones on the hour throughout the day."

The actual launch might be a little later in the day, particularly if AT&T holds true to its official statement of "targeting early afternoon Eastern time." It's also reported that the telco has requested their MMS aggregator partners keep them in the loop with hourly updates on any message delays or related problems.

COMMENTS
avatarblah

att service is already atrocious.  can't say i'd want to advertise this if i were them (or apple).

(off topic - peepole who ar making corrected splleing, and puncturating, on teh inter-webz r boring.  pleeze piss off.)

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avatar Go Apple with the new

 Go Apple with the new tech! ahahahaha

________________________________________________________________
.: vires et honos :.

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avatar Hey, it's just a matter of

 Hey, it's just a matter of time before Apple releases a new iPhone commercial:

 

"Say you have a picture you want to send to your friend. iPhone has an app for that! iPhone. Now with MMS!" and all the die hard Apple fans will praise it to be the best thing since ever!!

Apple is SOOO ahead on the tech wave! They do things that NO ONE else even thinks of! MMS... I wonder if I can get that on my HTC G1...

 

-= I don't want to be dead, I want to be alive! Or... a cowboy! =-

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avatarToday, the 24th, is national

Today, the 24th, is national punctuation day.

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avatarEaster?

Starting at 10:00 AM Easter?  Easter? 

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avatarTypo

Shouldn't it say 10AM Eastern, not 10AM Easter?

 I've had MMS on my iphone 3g since the 11th, and couldn't be happier, I hope the quality doesn't diminish once it's officially out.

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avatarhahaha yea I was thrown by

hahaha yea I was thrown by that, thought MMS was gonna be pushed back even further

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avatarWhat the heck is taffice?

What the heck is taffice? You mean traffic?

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