Apple’s New App Store Rules Revealed – No Shirt, No Shoes, No Service
Apple has always been a "my way or the highway" type of company, but its recently declared war on "sexy apps" in the application store has been making developers rather nervous. The most frustrating part for developers that had their applications pulled wasn't just that their lively hood was in jeopardy, but it was the simple fact that they had no idea what Apple considered as "adult". This is a question App Store developer Jon Atherton has addressed on his blog, and the list of reasons why his Wobble application has been pulled is pretty draconian.
1. No images of women in bikinis (Ice skating tights are not OK either)
2. No images of men in bikinis! (I didn't ask about Ice Skating tights for men)
3. No skin (he seriously said this) (I asked if a Burqa was OK, and the Apple guy got angry)
4. No silhouettes that indicate that Wobble can be used for wobbling boobs (yes - I am serious, we have to remove the silhouette on the menu screen)
5. No sexual connotations or innuendo: boobs, babes, booty, sex - all banned
6. Nothing that can be sexually arousing!! (I doubt many people could get aroused with the pic above but those puritanical guys at Apple must get off on pretty mundane things to find Wobble "overtly sexual!)
7. No apps will be approved that in any way imply sexual content (not sure how Playboy is still in the store, but ...)
Regardless of whether or not you think this is a positive move by Apple, its clearly unfair to developers to constantly keep pulling the rug out from under them, most of the time without any warning. What do you think?
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_Jono_
February 28, 2010 at 1:12am
I like what apple is doing. It's bringing taste and class to the mobile phone. If you think about it, anything that is mobile has the potential to be seen in public. Who would be ok with a guy looking at an explicit magazine on a bus? Not me. It's similar to drinking in public. Irresponsible.
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hippiegirl
February 23, 2010 at 5:40pm
Supposedly, the iphone is the #1 smartphone, but I just don't get it. The phone itself seems big and ugly. If that's not enough, the deal breaker for me is the carrier: At&T. I haven't owned an apple product since my 1988 computer and dot-matirix Imagewriter.
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codepath
February 22, 2010 at 9:12am
Then you can do anything you want and give Apple the finger (go ahead and give them two).
codepath
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Biceps
February 22, 2010 at 8:53am
If a smartphone isn't good for porn, then what is it good for? Silly Apple!
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Taqueed
February 22, 2010 at 6:51am
6. Nothing that can be sexually arousing!!
So does that mean they can't put anything about Jobs or Apple? We all know how much those arouse Apple Fan Boys.
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marzo
February 22, 2010 at 6:42am
Gosh, if Microshaft got half of the nitpicking abuse and vindictiveness that Apple got, Bill Gates would be living on the streets by now. If you don't like it, don't buy it. If I decided I wanted to buy a Merc, I wouldn't then go and foulmouth everyone who decided they wanted to drive a Ford or BMW. Get a life. As for Apple's "censorship", those of us with a memory more than a goldfish remember the hoops they had to jump through with iTunes DRM and the Performing Rights clowns which made them put in playback limitations that they didn't force on MS. Our nice people in MS, however, shafted all their lemmings with the PlayForSure and otherstuff. This current softporn "censorship" by Apple is due pressure from the PC nambies who ignore the constant stream of hardporn permitted by MS machinery.If you want to have a more informed/balanced view, read www.roughlydrafted.com. Written by a Mac user, I admit, but he uses ALL the facts from a wide variety of sources before producing a full picture of what has been going on.
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Dwood15
February 22, 2010 at 3:34am
Every person who finds the sex games funny need to find something else to do with your tech. It's pretty sad that you all are getting angry at them for trying to have more honest apps in their store.
You're all retarded. (Everyone who has posted before me/is outraged over this) Including the blogger who posted the article.
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lunchbox73
February 22, 2010 at 10:43am
Sorry, your credibility went right out the window as soon as you said retarded.
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Biceps
February 24, 2010 at 1:14pm
Not only that, but where does someone with a name like "DWOOD" get off slamming porn? Dwood, pull the dstick out of your dbutt.
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tool1970
February 21, 2010 at 7:39pm
in my 39 years i have never owned a apple product. i purchased a 32 gig ipod touch 2 weeks ago from costco. it is GOING BACK. not impressed. apple is one crap company. zune hd is so much nicer, sure wish it had the apss.....!
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snapple00
February 21, 2010 at 5:47pm
It seems like everyone here is a little jealous of me and my relationships with 17 different women at once. (Earlier today, it was just 3).
I owe it all to watching porn on my iPhone. Long live the shocker.
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nadako
February 21, 2010 at 5:00pm
this is why apple isnt in the gaming market their games would suck and it should be up to the indiviual to decide on what is approprite to download. Just make the app developers put a rating by the side of their app like E - M dur. I feel sorry for apple becaues i bet alot of developers that sell sex appeal wouldn't have to think twice now to switch to the google OS.
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airman0
February 21, 2010 at 4:57pm
LOLOLOLOLOLOLOLOL
Dr. Seuss learn to spell and it is women not WOMAN, and snapple keep your personal information; that could break up your healthy relationship away from public threads :)
just tip
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Dr.Haetem
February 22, 2010 at 5:09am
also english is not my mother tongue ,so just take my main idea and write comment if you would like , we are not in english class room.
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Rob42o
February 21, 2010 at 2:25pm
Apple just plain sucks ass. I cant believe people are stupid enought to buy anything from them. All they sell is crap.
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ocnier
February 21, 2010 at 1:55pm
First it was flash and then it was the approval process and the nebulous criteria. Now we have basic utter draconian/cronyism that is a hallmark of the apple franchise world with regard to market forces. I mean these apps aren't necessarily porn but just some a "little" sexy whoopdee freakin dooo (Jobs can you be anymore uptight lol). This is another bad press moment for everyone except the mac cultists (ie koolaid drinkers). Contract is up on iphone in november this year and then i'm free. Sooo long apple!!!
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JusTalkin
February 21, 2010 at 9:07am
LOL. What you have to remember is that it's their company and they can do whatever they want with it. Just as when you disagree with what any company does, you have full right not to do business with them. Simple.
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mdkplus
February 21, 2010 at 7:17am
Could care less. I choose not to buy Apple products is a lot easier (and cheaper) than trying to figure out what you can use them for. And, I don't feel like I'm missing anything, whatever I want is out there already, Steve Jobs can't touch that
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QuadCoreAbe
February 21, 2010 at 6:40am
It's a funny issue because people who defend it are assumed to be perverts. Although I hate Apple products and everything that has to do with them, this clearly isn't about censorship or freedom of expression. It's just about people wanting to peek at what's apparently unreachable to them (in this case, a pair of wiggling boobs).
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Vegan
February 21, 2010 at 12:19am
Well, I guess Ms. Pac-Man has to go. I mean, just look at the icon on the bottom row of that picture! Scandalous.
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Shrody
February 21, 2010 at 12:12am
Or so says the Bible, whatever your views on that are. Anywho, Jobs needs to build himself a time machine and go back to the 50s, he would have had a very non sexual, very bland, and black and white (?) lifestyle. Sexuality is a big seller, and if Apple dosen't want to jump on that money train then I can take my buissness (if ya know what I mean ;) someplace else.
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pglasc
February 20, 2010 at 11:41pm
How do you buy a product from a manufacturer that is going to treat you like a child. If I want to look at adult content and I am over 21 years old that is my business. This is how you take care of this problem. Do not buy anything made by Mac. If you have one, well, no porn for you sorry!! I will keep my windows and linux based devices and look at all the porn I want.
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johnny3144
February 20, 2010 at 8:05pm
with apple around, yet people still complain about communism.
here is a few new rules apple might consider on
1. all Anti-Apple web page, text message, app, audio file is banned.
2. no advocating PC is allowed.
3. all text message will be recived by apple, then reviewed and approved before send to reciever.
4. any webpage that does not explicitly state steve job is your god may not be visted.
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Baer
February 20, 2010 at 6:55pm
This attitude goes through their full organization. I went into an Apple store for an iPOD cable and while there I asked why iTunes keeps trying to add Bonjour service to P.C.'s. The answer I gor was basically "You should be using a MAC" So what I am going to do is buy a Zune.
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winmaster
February 20, 2010 at 6:42pm
Better download Sex Jokes Free before Apple pulls it.
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The quick brown fox jumps over the lazy dog.
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Scapegoat
February 20, 2010 at 6:18pm
Hm, maybe Mr. Steve B. Jobs got really friendy with Iran's leader, Mahmoud Ahmadinejad. Jobs decided to let his friend run the App Store in exchange for being allowed to brand Iran as "iRan".
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hades_2100
February 21, 2010 at 9:23am
He had no choice. iRaq was already taken:
http://www.youtube.com/watch?v=UGJuD9hVtTI
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jrocknyc
February 20, 2010 at 6:08pm
lol @ the burqa comment.
Playboy's still in because it's not "sex", just nudes, maybe? Or maybe theyz pays the moneys to's the Apples.
I really love my iPod Touch, but I'm hoping Android gets some real designers (not engineers) to fix it up and make it great so i don't have to worry about Apple's Fatwa.
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Neufeldt2002
February 20, 2010 at 4:49pm
I remember when anybody wanted anything to do with a computer they went to Apple. With rules this draconian it is not suprising that they are now a niche player. Well, they can have it, I'll buy something else.
_ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _
I wanted a signature, but all I got was this ________
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RtDK
February 20, 2010 at 4:46pm
Boy, if Apple keeps pushing people's buttons like this, they won't HAVE any customers to make apps FOR anymore....
Keep doin' what you're doing Apple! (I'm sick of ya! ^_^)
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Caboose
February 22, 2010 at 11:39am
Maybe, but don't forget that there are those people who will buy Apple products no matter what.
Apple places uninturruptable and unskippable ads in your OS or mobile? Meh who cares! It's Apple, it's the bee's knees!
Apple shoots developers in the knees and forces them to produce apps which MUST follow a very strict set of rules. Should the app deviate from any of those rules, the app is pulled and the developer banned. But who cares? It's apple! They're awesome!
Apple charges 10x for a devices, that can do 1/16th of the stuff that a cheaper device can do. Who cares! It's Apple! They're t3h s3x!
I don't think that there's really anything that Apple can do that would prevent their loyal followers to stray. There are some people that are so brainwashed that they don't see reality.
-= I don't want to be dead, I want to be alive! Or... a cowboy! =-
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1337Goose
February 20, 2010 at 4:33pm
Apple is the Anti-Google! It makes sense now!
Google declares a war on censorship in foreign countries and Apple works hard to bring it to home turf. Good job, Apple.
~Goose
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Dr.Haetem
February 21, 2010 at 2:43am
Idon't know why people make relation between sex,nudity and being ADULT and MATURE, there is no any relation between(by the way they mean), the business people behind this term (mature) just want your money for nothing ,they sell illusions for us, the best way is to look for healthy relationship and this is how you will be an ADULT and MATURE.
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snapple00
February 21, 2010 at 8:40am
Hmm. I have 3 healthy relationships going on at the moment (although the participants don't know about each other) and I watch porn every day.
In fact, 2 of my partners like to watch porn with me. We make a day of it.
And by the way, your post was one run on sentence that doesn't even make sense. If I were you, I wouldn't be talking about being ADULT and MATURE. Especially SINCE you like TO CAPITALIZE words FOR emphasis but IT makes YOU look like AN IDIOT instead.
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Snapple, you know better than to make a personal attack by calling someone an idiot. Do not criticize people for their beliefs and they may not criticize yours. If they do, I'll take care of it . You will also sit for a few days.
-QuakindudeMod@Gmail.com
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Drew10th
February 21, 2010 at 12:38pm
A porno mag and your left and right hands do not count as 3 healthy relationships.
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Dr.Haetem
February 21, 2010 at 2:50am
when we look at iphone apps for sex that is mean WE ARE CHILDREN by mentality not by age,i totally agree with apple (by the way ihave a dell pc and ihave nokia phone).
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Dr.Haetem
February 21, 2010 at 8:32am
it is very easy and sign of weakness to assume any one who doesn't like what you think it is RIGHT of being perverts, if you want to buy a mercedes it doesn't mean that you are stupid or pervert because you bought a 75,000$ or more for car and because there are cheaper cars and also reliable , you are already smart because you have such amount of money to get it, so try to think again (who think you are STRAIGHT and SMART and other people are perverts)and let people think and buy what they want and you go buy what you like.
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Dr.Haetem
February 21, 2010 at 1:17pm
Do you know who looks like an idiot? it is you and your sick (healthy) relationships,just you want to say :hey iam a man because ihave sex with 3 woman at the same time like animals, mmm adult .
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You will NOT make personal attacks on people because you disagree with their lifestyle. You expressed your opinion on sexually based App's and that SHOULD have been the end of it. Now you can take a three day "breather" to consider why a Mature and Adult person would resort to CHILDISH name calling.
-QuakindudeMod@Gmail.com
To everyone else, try to keep your comments PG13 OK?
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Dr.Haetem
February 22, 2010 at 7:57am
Yes you are right, i just became angry because someone attack me (first) and i shouldn't do the same ,this is what adult is, thanks to maximumpc, i apologize.














