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AMD Initiates Pilot Program of 45nm Chips

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AMD's struggles have been well documented ever since forfeiting the performance crown to Intel, but perhaps all the company needed was a swift kick in the rump. That appears to be what the company's getting with newly inaugurated Dirk Meyer at the helm serving as AMD's CEO, who had no qualms announcing that his company has initiated a pilot production of microprocessors using a 45nm fabrication processor. That puts the Santa Clara chip maker on track to deliver shipping products in volume in early fourth quarter.

"We are well on track with the 45nm plan as we have been telling this group about in the past. We have actually started production late last quarter and are on track to start buying shipments early in Q4," said Dirk Meyer during the conference call.

That has to be good news to nervous investors, who earlier this month saw their stock fall by as much as 7 percent following news that AMD would take a near billion dollar charge in the second quarter. And while Hector Ruiz's subsequent departure just days later might have signaled to some that the end was near, Meyer's confidence in AMD's ability to stay on schedule with its 45nm plans has to be appreciated by anyone pulling for the Intel competitor (which should be everyone). Before the announcement, analysts were expecting 45nm shipments to start in late Q4, and nobody seems to know what exactly AMD has planned as part of its refocusing strategy. A compelling alternative to Nehalem, perhaps? Let's hope so.

Image Credit: AMD

COMMENTS
avatarWell it's about time

Well it's about time someone over there is looking at trying to be the best instead of being happy at playing second fiddle, sloppy seconds or the middle banana. They need to produce chips that not just compete with Intel but outperform Intel's best parts. I would pay a premium if I had any money for a processor that will take Intel years to catch up to performance wise. Like what the Athlon64 did to the P4. They should also be looking at what Intel is doing with their Graphics technologies and design parts that will blow Intel's Larabee away. And I have to say that I'm really excited about Larabee.

I really hope that AMD gets that trail blazing spirit back into their game. New technologies that make Intel have to sit back and think. I hope AMD can do it.

I'm not an AMD or Intel fanboy. I just want whatever is the most powerful.

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avatarCareful there, Sparky.

AMD is worth, as of 7/22/08, 2.12 percent of Intel.

AMD is worth 1/50th what Intel is worth. Drive that home for a moment. 

Your suggestions would be great for a competitor somewhere near half the size of Intel, but it is asking a lot of a company that is 2% of its competitor. There was a great article putting this into perspective at Tom's Hardware. http://www.tomshardware.com/news/AMD-Intel,5937.html

AMD doesn't need to be jumping all over the place trying to match Intel in all areas. Sure, that would be nice, but they tried that and they failed. They failed miserably. 

AMD needs to figure out what it is good at and stick with those things. It can't be everything like Intel, it isn't possible to afford that. Stick with CPUs and GPUs and MAYBE core logic. That's it. Tighten all that up as much as possible and forget everything else. 

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