Is Microsoft Ready to Tackle the Enterprise in 2010?

Posted 01/04/2010 at 6:04am | by Paul Lilly

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Like most of the tech industry, Microsoft had its fair share of struggles in 2009. So what does the world's largest software vendor have to do kick off the decade on a positive note?

According to eWeek.com, the "disaster-free launches" of both Windows 7 and Bing could ultimately lead to greater fortunes in 2010. With regards to the recently launched OS, Microsoft (and its OEMs) are banking on companies with Windows-based IT infrastructures to use Windows 7 as an excuse to upgrade their systems, as well as upgrade to the next generation of Microsoft products.

"It looks like the Win7 inspired upgrade cycle can start in late 2010 and run through early 2013," Katherine Egbert, an analyst with Jefferies & Co., wrote in a report. "We expect new hardware purchases to precede the software upgrades by about 6 months."

Microsoft has also been positioning itself for the enterprise cloud market in 2010. The Redmond company's Azure cloud platform is now underway, and that could prove key in what research firm Gartner says is a potential $150 billion market opportunity.