DisplaySearch: 3D TVs are Getting Crazy Popular
DisplaySearch: 3D TVs are Getting Crazy Popular
Posted 07/28/2010 at 7:31am
| by Paul Lilly
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Chalk it up to successful marketing or a genuine desire to consume 3D content in the home, goofy looking glasses be damned, but according to DisplaySearch, 2010 will come to an end having seen 3.4 million shipments of 3D TVs. And that's just the beginning. By 2014, that number will skyrocket to 42.9 million, more than a 12-fold increase.
"TV manufacturers have managed to launch products very rapidly. We have seen a full range of 3D TVs in sizes from 40 inches to 63 inches already available, and without a doubt, there will be another wave of new products at the IFA show in Berlin in September," noted Paul Gray, DisplaySearch Director of TV Electronics Research.
DisplaySearch feels pretty confident this is much bigger than a passing fad and predicts that the 3D TV market penetration will grow from 5 percent of total flat panel TVs in 2010 to 37 percent in 2014. That's more than a third of all flat panel TV shipments.
"Based on early indications, the launch of 3D TVs is similar to Samsung's rollout of LED LCD TVs at the beginning of 2009, albeit at a slightly slower pace," said Paul Gagnon, Director of North America TV Research at DisplaySearch. "This would be in line with our forecast of just over 2 million 3D TVs shipped in North America for 2010.
Despite all this, DisplaySearch points out that the electronics industry is outpacing content availability, which so far is limited to a handful of movies and sports events on pay TV.
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Rocketpop
July 29, 2010 at 4:52am
Ever hear the saying, "The statistic is accurate, but it is not true"? It refers to when someone hands out a misleading statistic to make a false point. Shipments don't mean a damned thing and don't reflect "popularity". I don't know one person of anyone in my circle who gives a damn about 3DTV. It is and always will be retarded.
IFLATLINEI
July 28, 2010 at 12:39pm
Shipments mean nothing. How many purchases have there been?
Enough with the Captcha!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!
Saltboy
July 28, 2010 at 12:13pm
3D is such a non-issue. It is a passing fad just as it was in the 80's. The TV manufacturers are struggle to ksell TV in the volume that they have in the past but the market is flooded and the demand will be dropping, if it hasn't already. So they need some other new hook. Internet capable TVs were not doing it, so lets sell them "3D" TVs and some expensive active glasses.
Yawn.
Btw, the captcha AND copying a string is a really lame way to keep the bots out. Again, the people following the rules are the ones that suffer.
stradric
July 28, 2010 at 8:19am
First adopters are silly. There's not enough 3D content around to justify the cost of a 3D TV. And by the time there is enough content around, the 3D TV you bought 3 years ago will be very obsolete. First let's secure the death of BluRay with digital distribution. Then we can worry about 3D.
And honestly, I still think 3D is a gimmick. And TVs that require special glasses are stupid. No thanks.
Fecal Face
July 28, 2010 at 3:28pm
I agree, I wouldn't want to have to put on special glasses every time I wanted to watch TV.
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