No End in Sight: Ubisoft Declares Its DRM “A Success”

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jonnyohio

Just great...I started buying more and more games because of steam not because I couldnt get around annoying drm. Here I thought piracy went down because of that. Guess we will have to show ubisoft how wrong they are huh?

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Ghok

What I don't think these guys realize is that there are so many games I want to play. I don't care about this type of DRM nearly as much as I bitch about it, but if there's a game I can buy that has terrible DRM vs one that sensible DRM... UBIsoft isn't getting my money. Talk about a terrible publisher blessed with some great franchises.

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Annoyance

What fools Pirate the game What about the Xbox 360 thats in control by C4Eva....

Rip out your Xbox 360 drive Download C4Eva's v1.9 Firmware witch is without xgd3 disc format v2.0 will have it Get your Original firmware key from the drive that was in the xbox 360 Note Need Original drive NOT BenQ spoofed has a LiteOn.

Flash the drive put it back in and play everything from July 2011 back to the xbox 360 launch. Rent and Pirate or download and pirate, So what does that say for PC, notting there all the Same Stupid Pricks!

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CalDrumr

A success, is it?  And here I thought it was digital spawn of Satan. Glad to know it's successful, and that Ubisoft cares so little for its customers as to totally ignore their opinions and wishes.  I know businesses are about making money, but when you sacrifice your quality production to achieve that goal, you have discounted the most important consideration when attempting to sell a product or service: the customer.  Let them compare those sales to the sales they would make to all of the customers not purchasing their DRM-tainted crap.

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Carpnter

Even if their DRM has reduced priacy, there is no doubt that it has also reudced sales of their product.  So while there may be fewer people getting Ubisoft products for free, there are also fewer paying customers buying their products.

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I Jedi

You forget that the average joe either doesn't know or doesn't care. I know about this issue, and I personally don't care. I don't agree with the practice, but it's not going to stop me from enjoying Tom Clancy's Splinter Cell upcoming titles.

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zeroibis

I think the issue is that many of us have just stopped playing their games all together pirated or not thus leading to a decline in piracy and in sales.

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mralexosborn

I pirated Assassin's Creed: Brotherhood and I have no problems whatsoever with the DRM; what are you guys talking about? XD

 

(JKJKJK I buy games)
^For my future defense.  

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bloodgain

Driver: San Francisco, you say? Please excuse me while I go download this game and burn copies for all my less technical friends. Maybe I'll even leave a few burned copies on the shelves at Wal-mart and Best Buy.

In all seriousness, though, I can hardly justify buying any games with DRM. Ubisoft's Always On DRM games are right out, even if they're the "must play orgasmic experience of the decade." I won't support a predatory, consumer-hating business model like theirs.

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bytehakr

I've boycotted Ubisoft titles since Assassin's Creed II cut out with an internet outage. They lost three customers that day (three avid PAYING gamers in the house). Very unfortunate they don't want/need my money! Last time I checked, business was based on getting (and keeping!) customers instead of assuming everyone's a criminal and treated as such. No matter how much my son bitches, Ubisoft is out for good. I find their titles have too much repetitive gameplay anyway, so I've moved on and don't miss them a bit. Although as a Canadian, it drives me nuts to have to boycot a Canadian company for essentially invasion of privacy and, in essence, defamation/vilification of their customers as a whole.

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MattyMattMatt

So my Ubisoft boycott continues.

 

Maybe the games were too shit to be pirated? Maybe people didn't pirate them simply to not make them think they wanted the game? If you can correlate this data (which cannot be correlated anyway since cracked is cracked and less people downloading just means less people wanting it) then you should correlate it to the lower sales.

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al360ex

To Ubisoft,

 

Truth be told, I've seen very viable "cracked" versions of Assassin's Creed 2 and Assassin's Creed Brotherhood on the Internet, more specifically on websites like thepiratebay.org and isohunt.com

 

Unless you bought ACB only for its multiplayer experience, which, admittedly wasn't that great, then "so-called pirates" wouldn't be much saddened about these cracked versions on which the online capabilities have been disabled for obvious reasons.

 

Also, you should know better than to invest a lot of money on DRM and should instead invest more in sensibilizing people to use legally-bought games, or even use that money to drop the prices of your games (admit it, it's almost ridiculously too high. 60$ for, generally 10-14 hours of gameplay ?)

 

Whatever protection you will throw on these games, there are hackers and crackers way better than your employees out there who you always find a way to circumvent your protetion. To think they will be hindered by a simple DRM is foolish and almost childish on your part.

 

In my case, I have bought a retail version of AC2 and ACB, and before the always online DRM system was dropped by you, I was using a downloaded crack executable to not have to play these wonderfull games with an active Internet connection.

 

In some cases, if you Internet connection was too taxed, by say 4 other people using it, the game would stop. This cracked simply allowed me to play my legally bought game on an offline computer, and I don't see what could be wrong with this. I have bought your product and that gives me the right to use it (and play it) in whichever way I see fit.

 

The bottom line is this : Use the money you invested in your protection interface (your DRM) to either educate people about piracy or dropping your prices. That would bring you a lot more money in the long run.

And don't even consider starting using activation codes for console gamers like EA did with ME2. That really sucked. Do you know how long it takes to enter these /&*$%/" codes with a controller ?

 

Oh, and one last thing. If you want to reduce piracy, you should make it so that when someone buys a console version of your game, that they have access to a downloadable version of your game for the PC, or something like that. Because, frankly, having to buy the same product twice is really lame, and that is a reason why some console gamers download illegaly the PC version of their favorite games.

 

I hope you'll take these points into account,

al360ex

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Caboose

I guess if sales go down on those titles, than that could be considered a reduction in piracy...

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bikerbub

Honestly, i'd be more excited about no DRM on From Dust if they hadn't delayed it (for the PC only) by a month for "undisclosed reasons." 360 and PS3 versions are on track, as far as i can tell.

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Darkside

Funny how they declare success of their DRM by stopping piracy and not by achieving a balance between security of their games with the happiness of the customer.  We heard people complain so much about this bad DRM with AC2, so I'm betting there's going to be at least one complaint about the same thing with Driver.

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HiGHRoLLeR038

So this article is basically saying, you MUST have an internet connection to play their games.  whats the big deal?  Im sorry for the people who have dial up, but seriously?  If this DRM was as bad as you make it sound like, I hope they have you entering like 12 different keys, and they have to be completely entered within 15 seconds. 

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TerribleToaster

 

It's a big deal when you buy a single player game and you can't play it because you don't have an internet connection. That's why it's a big deal, the reason their games require an internet connection isn't because it's an internet based game, but so that they can try and track you.

 

The thing I find questionable is that it is effective. I'm pretty sure pirates have already cracked the DRM and it's pretty easy to create a faux server for the game to check against (which can be a locally hosted VM). So if they were successful, the only way they could know would be by monitoring all downloads of the cracked files, which I don't think they did seeing as that is not a very easy thing to do. But of course, this is just all speculation on my part.

 

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Caboose

Everyone's guilty right? That's what this kind of DRM is all about.

Doesn't matter if you have an "always on" high-speed, or dial-up, or those that use a 3G/4G network, if you internet connection takes even the slightest hiccup, you're done. The game shits on you and you have to start again. Care to explain to me how that is good for consumers?

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Markitzero

I can't play any of there Games were I live because my 3G Internet does a preformace of 16Kbps and there is no other decent Internet in my Rural Area so I can't Do ANY of there games with that DRM looks like it is back to Single player of GTA IV or Fallout 3. I am waiting for something bettter to come but at most as good as it will get later on is Sprint 4G WiMAX because I live in a type of area were broadband companies don't like to even touch. 

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Holly Golightly

Truth be told, I do not even remember the last time I actually purchased a Ubisoft game. Maybe back in the days when the first Splinter Cell came out for the Nintendo Gamecube. Other than that, Ubisoft has really never made anything else good. None of their latest games are even worth pirating. With that said, I have seen a bunch of DRM-cracked versions of that game on some of my favorite torrents... So I do not know what the hell they are talk about. As for the always on drm itself... That is fine enough proof of why greed is self-destructive.

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Maktaka

I bought FarCry2 without realizing it had the more invasive version of SecuROM on it, and I picked up AC:B when the awful version of the DRM was absent from that (but as I found out it still had an always-on internet connection for the store investment component). I'm still not touching anything with this "balls in a vice" DRM mechanic, and if that means I miss out on average-to-decent games once a year or so, I think I'll live.

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Holly Golightly

Right on Maktaka! I have been avoiding games that require that always online bs. Sadly enough, companies do not acknowledge that there already is a cracked version of that game in the torrents. Usually I look it up at wikipedia. I try to avoid them all under all costs. Anything that requires SteamWorks DRM or AlwaysOn DRM by Ubisoft, I just buy from the competition. It is sad that us paid customers have to go through this in the first place. Sigh.

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