Blizzard's Next MMO to Contain In-Game Ads, Modern Setting in the Cards?

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Peanut Fox

I think everyone is freaking out a little too much. If the add placement makes sense why is there an issue. Motorola ads make sense being seen on the Madden score boards because that's where they but that stuff in real life when you're watching an NFL. Again if I'm in a realistic city and there is an add for a Chevy on a billboard it would make sense, and I'd find it even more immersive as it would be an analog to things I see on a daily basis.

They have a whole team of bright people. Relax. This isn't the first game to have in game ads. There were plenty of games before it to have them and still be great games.

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steevonson

If the game is free because of the ad dollars, like broadcast television, I'm all for it. Now if it's a subscription based service WITH ads, like cable (I'm still not sure how we let them screw that up.), then they can go to hell.

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bling581

I don't like the sound of this but it really depends on how subtle they are. If they're not in your face ads every 5 minutes then I don't see what the big deal is. If there's ads around every corner and they're impossible to avoid then there's a problem.

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chipmunkofdoom2

I really wish everyone would stop drinking the Blizzard Koolaid. They were a great company and they produced some phenomenal games in their day, but they've turned into money hungry whores. Why else would they put development on SCII on hold for 10 years, meanwhile releasing 8 other games? Because they cared more about making a buck on an easy sell (the insanely popular Warcraft series) than giving the gamers what they want. To top it all off, SCII is a trilogy, promising around $180 instead of the usual $60 per game. I can't say I wouldn't do the same in their shoes.. greed gets the best of everyone, but I can say I'm never buying Blizzard software ever again, unless there's a hostile takeover and a huge change in management.

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Peanut Fox

I hope it's Shadow Run game. One that does some new things in the MMO space and doesn't do a bad job of copying EQ2 like a lot of paid titles. If it has skill trees please don't let them be as uninteresting as SWtOR.

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ApathyCurve

I agree; cyberpunk done right would be wonderful. The Shadowrun PnP game was one of the best of the genre, as it was heavily based on Gibson's books with a dash of AD&D in the mix. I never tried the Shadowrun 'faux-MMO' that was out a few years ago; heard it blew chunks.

As for all those people whining about product placement, I say to you this: you'd better get used to it. When the DVR went mainstream, it killed controlled advertisement time blocks in televised media. Since the ads support the show, they must now imbed or die. As this practice becomes the norm, gradually replacing block advertisements, it is inevitable that it will spread to games -- especially as the gaming industry continues to develop the F2P model.

Now, if it's a subscription model and there's no option to turn off imbedded ads, you may have an argument. Maybe, depending on how tightly integrated the advertisements are with the game setting. Personally, I think ads could (note: COULD) be an aid to immersion if done correctly. Unfortunately, marketing as a profession seems to attract more than its fair share of idiots, no matter the industry.

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tomrippity

Also, the game could be free to play correct? meaning, purchases could be made, but nothing that gave one player an advantage over the other. In game advertising would be a great way to hold on to the community. They wouldn't leave the game because of monthly bills.

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Rift2

By the time I'm 40 it will come out seriously.....which is only 4 years away i just tried Age of Conan nice graphics but gameplay is meh. Looks great though but it lacks interactive polish.

I played WOW for 1/2 hour and was sick of it....

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Laserwulf

Depending on how the ads are delivered, you might be able to avoid those eyesores. I found out the ports that in-game ads within BF2142 are delivered on, and was all set to block them, but for some magical reason I never saw them in the first place. Likewise for Quake Wars, but maybe the advertisers simply gave up on those two venues.

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JohnP

The celestial steed in WoW costs $25 each and Blizzard sold a ton of them. No big stretch to see this expanded out...

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genghiskhen

The celestial steed at least didn't hurt the game. It was paid server transfers, also based on greed, that have destroyed server balance.

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xs0u1x

and so I shall not be purchasing or playing this. already get blasted with ads on a daily basis at a rediculous level........no thanks.

can ad agencies be sued for bandwith costs? say hypothetically, in max pc's case, they want us to stop using ad block plus so their ads get more clicks to support the site. that eats into my bandwith which then costs me money anyways.if that is true, can the same principle be applied to this game?

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Jox

>> can ad agencies be sued for bandwith costs?

I very much doubt it. Consider fax advertisements: They eat up very real and measurable resources (paper and toner) and face no repurcussions whatsoever. How much of your gaming bandwidth will actually be used? How do you sue for damages? It would be like suing Ford for airing an ad during the superbowl.

-Jox

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The Corrupted One

I just support the site by trying to purchase the newest magazine whenever I see it at the newsstand.

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tekknyne

I'd rather pay a monthly fee than subject myself to more corporate bs. At least when it comes to WOW, my $15 goes to blizzard and not some useless ad agency. The last thing we need is more advertisers trying to subsidize and ruin a perfectly good product.

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CaptainFabulous

And what makes you think Blizzard won't force both on you; a sub fee AND advertising?

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Slurpy

Don't forget microtransactions!

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TsunamiZ

sounds like titan is going to be a free-to-play mmo

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EthicSlave

that would be terribly sad if true considering most free to play game sites have terrible BBB ratings and business models based on screwing the consumer in the rear end

will gladly back this up with hard data, if asked to do so!

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bling581

"that would be terribly sad if true considering most free to play game sites have terrible BBB ratings and business models based on screwing the consumer in the rear end"

I agree. There are a lot of things that can end up screwing the paying customers when a game uses free to play. I tried DDO for a while when it went FTP but it wasn't good. It was so hard to find a decent group I ended up quitting after a few months. Too many people that join and then say "oh wait, I can't do this part because I didn't pay for it" and then drop out. Just one example of how it can ruin games.

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The Corrupted One

TF2?

Firefall?

Quake Live? (this one isn't as good, but hey, Ad Block works, and subscriptions cost nothing and were worth it at the game's peak)

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tomrippity

I play League of Legends, which is FTP. There is nothing gained, as far as advantages go, from paying for whatever content is available for free. Micro-transactions don't have to be about missing out on game play experience. In LoL, all it means is your character doesn't look as unique or you have to put in a little bit more time to get to the same level as everyone else, but is done so in a way that you never feel like you are at a disadvantage because you don't have money to spend.

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Slurpy

Guild Wars!

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CaptainFabulous

That would shock me like a taser to the nuts. Seriously.

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TsunamiZ

with the upcoming guild wars 2 being a full fledged mmo that's subscription free, i wouldn't be surprised if blizzard comes up with their own free-to-play mmo

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CaptainFabulous

I dunno, doesn't seem like Blizzard's style. I'm betting they see product placement ads as just another way of generating revenue while giving the players a giant middle finger. Kinda like the real-money auction house.

Creating a F2P MMO would be like admitting they don't have the ability to create something worth paying a sub fee for. And I honestly can't see them ever doing that. They are far too full of themselves. And far too greedy.

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