Display Myths Shattered: How Monitor & HDTV Companies Cook Their Specs

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Brandon Bates

I'll vouch for most of the arguments presented in this article.  On one point I saw something that might be explained differently.  The samsung approach, while admittedly more of a marketing gimmick than anything useful, does head in a direction that has some merit.  While I was at NAB this year I saw a reasearch project that validated something I had wondered about for a few years, that is: Is the standard observer used in color measurements really how everyone sees, or is it an average that might be off significantly.  The general premise is that if we don't see RGB quite the same, then filling in the spectral output with orange, magenta, cyan, etc. other colors (don't really know which ones would make the most difference without looking at the spectral output of a particular display I suppose) may provide for a more "uniform" and accurate display of a particular HUE to all observers.  This is not about expanding gamut, but allowing people to see the same colors within standard gamuts.  A good example might be an orange flower next to a display showing an image of that same orange flower.  If one person calibrated the display to look exactly the same hue as the real flower, would someone else see it the same or would it be slightly off?  Just some info for thought...

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MOSAROR

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joy

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Restart

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MOSAROR

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jackhope

First let me say that from a professional point of view using the critique of Sharp's Quattron technology seems justifiable. If the TV wants to make use of an extended gamut while receiving standard gamut material, colors have to be exaggerated.

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lagai

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joy

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MonkeyShine

It's just lovely to know that current user controls are based on a 60 year old model.  Furthermore, I'm glad that I'm being lied to about what control do.  Not that I should be surprised about being lied to about product features at this point (http://itunes.apple.com/us/app/Outlook Repair/big-fat-lies-lite/id307414781?mt=8).  Still, good to know I can learn some to counter this marketing mess.  Thanks for the info. 

 

 

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iAMhitek

To Dr. Raymond Soneira:

For the past several months, I have been noticing this very intriguing situation which contradicts our general notion that LCD TVs with white LED backlights are more reliable than those with CCFL backlight technology. The LED-LCD TVs that are in display in showrooms which have been running for a few months manifest lowered brightness and bluish screen as compared to the new units from the box. While the LCD TVs with conventional CCFL backlight have no or very little screen white balance and/or luminance change observed. It appears now that the white LEDs used for the backlight are deteriorating faster than what the manufacturers claimed 50,000 hours plus life span.

Could this be due to the technology implemented? Yellow phospor degradation (bluish screen) and blue LED chip lumens down (lowered brightness) in producing white LEDs (yellow phospor + blue LED = white light).

I hope you can do some investigations on this issue as more and more LCD-LED TVs are coming out in the market.

Thanks again for shattering the myths these manufacturers are doing...........

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jeona

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Honest Abe

I am curious if the author Dr. Raymond Soneira has thought about establishing a site for review monitors.

I can't even trust the monitor reviews on this site, which recommended the NEC 3090, which costs over $2,000, yet when I read the in-depth review listed below I find thats its not suitable for simply srgb gambit work.

http://www.prad.de/en/monitore/review/2008/review-nec-lcd3090wqxi-part12.html

I'd like to see reviews at least as good as this here!

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jeona

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iAMhitek

Kudos to you, Dr. Soneira!

 

This article is a big blow to the arrogance of these greedy manufactures claiming  features and numbers that are simply geared to make lots and lots of money from us. Anyone who still refuses to accept the concrete findings of Dr. Soneira is missing the point. As I have read his articles several times already, it is very clear that these manufacturers are simply playing ignorant on their exaggerated claims. Let us all wake up folks. THIS WORLD IS ALL ABOUT MONEY !!!!!!!!!!!!!

 

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lagai

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johnfull

 

Here's a study of the compromises needed to get both cyan and yellow with RGB:

http://lcd.creol.ucf.edu/publications/2010/JDT%20Cheng%205-primary.pdf

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lagai

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Pip

First let me say that from a professional point of view using the critique of Sharp's Quattron technology seems justifiable. If the TV wants to make use of an extended gamut while receiving standard gamut material, colors have to be exaggerated.

On the other hand this could be a way to circumvent a typical chicken-or-egg-problem. How to introduce displays with extended gamuts into the mass market if there is no material for them - and why produce material that no one benefits from?

That being said, I don't know if Sharp's use of a yellow subpixel actually means that they change the red and green subpixels in any way. Thus, I don't know if Quattron TVs really widen the gamut, not in the yellow but in the red and green range of the spectrum.

But now to the hidden agenda hypothesis:

I recently learned of the PenTile matrix family, and one of the subpixel arrangements uses RGBW with an additional white subpixel. With this a pixel can appear just as bright as an RGB pixel while the backlight actually is weaker under certain conditions (plus other things that are less relevant to my point).

At least in Germany Sharp advertises the supposedly low power consumption of their AQUOS TVs. The PenTile inventor has been employed by Samsung, so I wonder if the Sharp engineers thought something like this:

"Man, RGBW is a great idea, but now Samsung holds the rights. Oh, I know: Let's try it with RGBY. It works similarly to a certain degree, but it's different from PenTile, so they can't touch us! Ha!"

And because the average consumer doesn't wait 30 minutes until you explained to him how the whole business with subpixels works and whatnot you shout "Better colors, yay!", and to customers who bother to care maybe "lower energy consumption".

I mention that because in the article it sounds like Quattron has no advantage whatsoever and I am not sure if I should agree.

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johnfull

This is a good continuation of the discussion!

The advertisement for Quattron talks about both yellow and cyan being improved.

They show fields of sunflowers and they show tropical seascapes.

That would indicate that the green is deeper and bluer than the 'mixing green' that must

be used to get saturated yellows in the tri-color setup.

This was my point in the gamut expansion. The yellows are very important for fleshtones

and for low-light shadow detail, but the green gamut is very narrow in tricolor and can be

expanded greatly when yellow is used.

The Sharp folks have hit the nail on the head with yellow as their choice. In the early days,

the green was purer, but overall brightness was poor and whites were not very convincing.

It was in 1961 when the NTSC gamut was overthrown in favor of better fleshtones and

brighter pictures with a yellower green. The blue and the green produce most brightness and

a yellower green meant less reliance on red for a white point.

LCDs have none of the limitations, but expectations have all developed based on the yellow green

in use for so many years. Now turquoise/cyan is making a comeback!

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lagai

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musicvid

"First of all, “dynamic” was left off—it should say “infinite dynamic contrast ratio.” This is then technically correct because the LEDs turn off when an all-black image is present. This results in a division by zero, and produces the infinite result."

This particular bit of hype is not technically correct, but rather is typical of middle-school logic. The answer to "divide by zero" is NOT "infinite," but "undefined" the last time I checked. That's because we don't know whether the answer is zero, one, one million, or infinity. There being no definable quotient, so divide by zero fails the function test.

Of course it really wouldn't look particularly good if the Walmart marketers touted "Undefined Dynamic Contrast Ratio." But then they would be telling the truth . . .

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Taz0

Division by zero is only undefined in elementary arithmetic and algebra, but it is defined in calculus (as long you're not dividing zero by zero): positive infinity and negative infinity.

But even using simple arithmetic, you can see that as you approach a divisor of zero, the number approaches infinity (1/1 = 1, 1/0.5 = 2, 1/0.1 = 10, 1/0.01 = 100, 1/0.000001 = 1000000, etc). So division by an infinitesimal number (epsilon) would yield an infinite number without actually dividing by zero, if that's what's bothering you.

 

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lagai

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musicvid

A ratio is a linear arithmetic relationship, not calculus, so the rules of "elementary" arithmetic and algebra are the only ones that apply. The tiny bit I know about dual-number theory applies to polynomials, not linear functions.

An infinite number of solutions does not equate to a single solution of infinity. Since 0!=1!=infinity, the output cannot be defined. Flipping the terms produces an output of 0. Furthermore, all real ratios must be positive (>0), so other solutions are extraneous.

The term "infinite ratio" is an equivocation or a fantasy, nothing more

Kind of like the perpetual motion machine I "invented" in seventh grade (when circular logic still gave me all the answers).

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Taz0

My point is: substitute zero for epsilon, and you get infinity. Epsilon and zero are close enough for the purpose of explaining why it's called infinite dynamic contrast. TBH I think you understand the point, you just want to nitpick on the writer's technically inaccurate (but clear and informative) statement.

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musicvid

Both of your points were covered in my response above, which I'm sure you understood. A ratio is linear, not asymptotic.

But let's follow your logic for a minute:

If 13/0 = infinity,

Then 0 x infinity = 13,

And 0 x infinity/13 = 1,

ad nauseum.

Well maybe, but then (0 x infinity) might also equal anything.

Like, 0 x infinity = 0, which is an oxymoron, because it says infinity!=infinity.

Or, 0 x infinity = infinity, which says that 0 = 1.

And how about this old warhorse, with which I regularly torment students:

0 x 1 = 0
0 x 2 = 0

Therefore,

0 x 1 = 0 x 2

Dividing both sides by zero,

0/0 x 1 = 0/0 x 2

Therefore

1 = 2.
(Actually, all it proves is that 0 = 0, but it is sufficient to point out the paradox.)

But, since you conceded that 0/0 fails in calculus theory as well as in arithmetic, I'll take that as sufficient reason to put the discussion to rest.

Best of luck.

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BlazePC

Seeing comments by Raymond and even a few others simply ruined the experience of taking in and digesting this otherwise well written expose.  I suppose it's the wake of the internet, for lack of a better description.  Translated: Educated and experienced engineer transforms to talking head pontificator, turns into defensive butt-hurt blogger (in the comments section following said "otherwise well written expose").  Hopefully my observation is taken in the spirit that it is presented.  It would have come of better if the author just stuck to answering questions & suggested futher reading instead of getting emotional in the comments section.

Coming to the end of both the article and the comment section it seems pretty evident to me that there is a case to made for "digital transport accuracy" and then another, completely diffferent case covering the greater topic of the subjective nature of human eyesight and perception.  Mis-labled functions aside, many of, if not pratically all of, the listed features/settings you've deemed unnecessary do in fact have a perceivable influence on the picture output and therefore real pratical value.  I would counter that your piece is more valuable as an objective viewpoint on the need for standardization coming from a "purists" point of view rather than a presentation of workable solutions for the end user - since it totally omits any relevant content or value with regard to what it boils down to at the end of the day - the vast variance of conditions that contribute to how humans perceive light (similarly to the way they perceive sound) and how these controversial TV settings help the end user adjust to their viewing preferences, beyond the plane of measurement. Put an entirely different way, the buck (measured to spec picture element or attribute) stops at the plane of measurement.  Picture accuracy defined by the content creator and verified at the plane of measurement doesn't usually translate to 1:1 perceived accuracy for all receivers (viewers).  Purity and accuracy from a repeatable point of reference - I get that - but measuring how the human eye converts that information is an entirely different and complicated ball of wax, so things get really messy and subjective.

From a purist standpoint, and being an engineer myself, I understand the underlying theme of this article and it's relative value in that context.  From a pratical standpoint though, I think it fails to offer that much needed guidance that most consumers really need.  It smacks of an all or nothing approach and comes off sort of snooty at times.  Sorry, not meant to be offensive, that's just my perception of it all, especially after reading the tone of comments added by Raymond.

Some food for thought: Assuming tightly controlled calibration equipment and the right source material, measuring color accuracy at the surface plane of a display device (which is an absolute must in establishing & maintaining standards) totally ignores the reality of the subsequent transmission of said light information to the retina (and ultimately the brain) and ALL the post picture plane interactions (alterations) that can and do occur.  Simply put, purist style analysis is only part of the game - and not necessarily half of it.  Internal settings are quite useful in the end user environment because - as designed - they are adjustments.  And adjustments are required to play nice, so to speak, in varied environmental settings and with varying levels of perception.  The mfg's know this and that's why there are all these "sliders and buttons" to play with; people inherently want to dial in their personal preferences, some more than others - and especially with TVs.

In a nutshell, display devices should be built to ever exacting specifications but user controllability IS required to offset environmental factors that ultimately influence the viewing experience - and there's quite a long list of those, like it or not.

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johnfull

I enjoyed the generalizations in the article and agree that there is lots of hype out there.

I'm one who is sensitive to the blue/green or cyan colors in nature and especially in cinema.

For years, movies exaggerated aquamarine colors because they could not be reproduced on TV.

The green of conventional phosphor CRTs is too yellow to mix with blue to produce saturated blue-greens.

LCDs can pick a value of green closer to the mixing point for both yellow and cyan, but the addition of

a yellow pixel allows more of a shift towards emerald green for the green pixel without sacrificing yellow.

I have yet to see the Sharp Quattron and I have a Toshiba with expanded gamut that renders yellows and

cyans both quite well. There is some artifacting in the shadows, though, from too much blue in the green.

If the Quattron is set up properly, it could move the green point significantly to deeper and bluer green

without sacrificing yellow. And shadows could be rendered with yellow instead of green, which tends to

be perceived preferentially in some darker scenes. Like I say, I'll have to see it to believe it.

Making the triangle of gamut into a quadrilateral is not voodoo, though. How it is handled is the question...

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johnfull

Flesh tones are rendered much better with a yellow than with a

green. This was discovered in the early days of NTSC, where

faces would take on a green pallor with the wrong lighting or

the wrong makeup or with the vagaries of signal phase drift.

When the original phosphors were updated, a yellower green

was used to give more brightness and to improve flesh tones.

Good bye to the aqua tones of the 50s, though.

LCD has restored some of the green, but the widest variance

from the ideal is in the green still. With a yellow pigment, the

nose of the gamut triangle can be opened out onto the greens

without giving up the yellows. More brightness, more accuracy

in fleshtones, more lattitude in mixing aqua/teals, richer green.

The human vision has overlaps of all three cone receptors in

the cyan region. It's an important component of the natural

world and should be respected. Powder blue is a poor substitute,

but had come to stand in for decades. I welcome the 4th color

to the grid. It actually allows a compact pixel as opposed to the

wide 3-band pixel. I'll have to see what Sharp has done with

the technology and report back...

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NinjaFresh

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This is a great article vey informative. I work for a pretty big electronics store, my job is to sell television sets, if I was to go around spewing this information I'm more then likely to get a stern talking to because they enjoy pushing larger ticketed items. I learned a lot of great stuff about the color gamut. That will make talking about professional calibration much easier. I had a question about some things though as I haven't worked in this industry for long.

1) I know that you talk about how the actual Hz isn't what the manufactures' say and you go to talk about how you should stay away from 240 Hz. My question is I can a difference between the 240 Hz and the 120 Hz sets. Now is that because they run better processors and such, or is that because it is a placebo effect? I have others who swear they can tell a difference too.

2) I get a lot of flak from people when it comes to HDMI cords. Now I understand that when you buy a cord from a store it is usually grossly inflated due to the low mark up on most Tvs. How much of a difference is there between lets say a Monster 1000 Series  cable and a cheap dollar one off the internet. I would assume that each cable would have a place depending on the application.

Also I joined this site just to comment on this article. I will have to do my best to tell the consumer more about this in order to educate them better. If the word gets out to the consumer then the industry will have to change, or resk the backlash of an angry buyer. Thank you Dr. Soneira. I look forward to more of your articles.

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NinjaFresh

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This is a great article very
very informative. I work for a pretty big electronics store, my job is to sell
television sets, if I was to go around spewing this information I'm more then
likely get a stern talking to because they enjoy pushing larger ticketed items.
I learned a lot of great stuff about the color gamut. That will make talking
about professional calibration much easier. I had a question about some things
though as I haven't worked in this industry for long.

1) I know that you talk about how the actual Hz isn't what the manufactures’
say and you go on to talk about how you should stay away from 240 Hz. My
question is I can tell a difference between the 240 Hz and the 120 Hz sets. Now
is that because they run better processors and such, or is that because it
is a placebo effect? I have others who swear they can tell a difference too.

2) I get a lot of flak from people when it comes to HDMI cords. Now I
understand that when you buy a cord from a store it is usually grossly inflated
due to the low mark up on most TVs. How much of a difference is there between
lets say a Monster 1000 series cable and a cheap dollar one off the internet. I
would assume that each cable would have a place depending on the application.

Also I joined this site just to comment on this article. I will have to do my
best to tell the consumer more about this in order to educate them better. If
the word gets out to the consumer then the industry will have to change, or risk
a backlash. Thank you Dr. Soneira. I look forward to more of your articles.

 

avatar

NinjaFresh

I just wanted to edit this and it just reposted what I just posted. Oh well, humm I don't know why I'm getting the what looks to be source code on my post. Wounder if it has something to do with me using Firefox.

avatar

Seedu

i wish there was a way this entire article could be spammed throughout the entire technogeek world so one spreads to another then to another and then the whole world will be able to read up and learn and stop "DROOLING OVER 1,000,000,000:1 contrast ratios" & "2ms Response time" ... :(

avatar

fred64

Mr. Fred

  1. To calibrate without expense, use any THX movie DVD.  Its low tech, but does better than nothing.  Look for the THX logo (usually on options menu).  The THX logo can be selected and it will go into calibration mode for audio, bightness, contrast, color and more. 
  2. Room light makes a huge difference in picture quality, especially on DLP and LCD TVs.  Different settings are needed for Sunlight than late night.  My TV has 3 picture modes for each input that can save unique adjustment sets.  I used the THX logo to set each for bright sunlight, medium daylight or late night.  Makes a big difference.  
  3. Certain features are needed to improve quality on non 1080P video sources.  Without help, 320 video is horrid, 480 is awful and 720 is just OK on a digital big screen TV.  This article makes it sound like any enhancers are worthless.  Video enhancement of low res sources was one of my big differentiators, when choosing my rig.  I always asked them to show me low res SDTV channels and even took my 8mm video cam to the stores to see how it looked. 

 

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