Redbox Confirms Streaming Service is Coming
We've been hearing rumblings for months now that Redbox has been laying the groundwork to challenge Netflix in video streaming. Redbox president Mitch Lowe has now confirmed this fact in a meeting with analysts. According to Lowe, the service would be a subscription-based model, much like Netflix.
Redbox is expected to launch their streaming service with a partner that has yet to be named. Sources familiar with the negotiations have pegged Amazon as the most likely suitor. Amazon's on-demand video service has had some trouble getting traction and an alliance with Redbox could be just the thing they need.
We're curious to see how Redbox manages their relationship with content owners. Already Netflix is getting pushback from those that feel their low prices devalue the content. Does Netflix already own the market, or is there space for another?
Comments
Comments are closed on this article
![]()
bling581
February 18, 2011 at 10:58am
I'm not sure I'd like Redbox teaming up with Amazon as their streaming partner. Amazon seems to think that $4 to $5 is a good price to RENT a video on demand when I can get it from Redbox for $1. I wonder what they would charge for a monthly streaming service.
![]()
lien_meat
February 18, 2011 at 9:35am
Sadly, the only thing keeping me from using netflix is their lack of support for on-demand streaming to linux desktops. If redbox can offer streaming to linux desktops, they won me over already.
Boxee just added support for netflix, so it IS possible for netflix to do on-demand streaming in linux...not a technical issue as some have said. Hopefully redbox supports linux desktops better.
![]()
jaygregz
February 18, 2011 at 1:10am
I don't see redbox having a problem breaking into the streaming business. If they only increase revenue by a little bit it will still be a win for redbox. They have already slayed the brick and mortar stores. I can't say if I like netflix or redbox better. I love the instant gratification that only costs a dollar at a redbox.. and not being locked into a monthly payment. Then again netflix library is pretty vast and they have the turn around time on your movie by mail down to almost a science now.
All in all some competition for netflix can only be looked at as a good thing even if redbox doesn't end up being a better alternative.
![]()
steevonson
February 17, 2011 at 6:16pm
The hardest thing about streaming from redbox would be standing in front of one of those kiosks for an hour and a half.
![]()
someuid
February 17, 2011 at 5:29pm
"Already Netflix is getting pushback from those that feel their low prices devalue the content."
To the content owners, Netflix's low prices don't devaule your content. Making stupid statements like this devalue your content.
As for Redbox, if they aren't able to keep the movies for months at a time, I'll pass. I enjoy my freedom with Netflix - adding several items to the queue and watching them over a few months - and the DVR. I will not return to the days of my daily/weekly/seasonal schedule being at the mercy of TV and movie execs.
Log in to MaximumPC directly or log in using Facebook
Forgot your username or password?
Click here for help.
















