AMD Rolls Out Own Brand Memory Modules in North America

Paul Lilly

Advanced Micro Devices (AMD) today announced the North American retail availability of the first AMD Memory branded desktop system memory modules. The Sunnyvale outfit partnered up with Patriot Memory and VisionTek to build and deliver the first AMD Memory branded products, which are supposed to "help take the guesswork out of DRAM selection" with kits aimed at specific audiences: Entertainment, Performance, and Enthusiast Desktop.

"AMD has been supplying and validating memory for AMD Radeon graphics cards for several years," said Matt Skynner , corporate vice president and general manager, AMD GPU Division. "Based on this experience, adding system memory to our product line was a clear opportunity for us. This move provides our partners and end-users with a trusted brand synonymous with quality -- we can help ensure performance and reliability with AMD Memory."

Even though AMD isn't actually making the memory kits, the company says it's collaborating with Patriot and VisionTek to ensure components are qualified to meet certain specifications. AMD Memory is available in 2GB, 4GB, and 8GB capacities in a range of price points and speeds.

The Entertainment category will feature DDR3 memory kits clocked at 1333MHz and 1600MHz for quiet HTPC applications. Performance memory will support speeds up to 1600MHz with low latencies and come in matched pairs. For enthusiasts, Radeon Edition DRAM will run at 1866MHz and is purportedly "tuned, tested, and certified for specific AMD platforms to enable maximum performance at competitive pricing."

Image Credit: AMD

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