AMD Defends Market Share with Processor Price Cuts

Paul Lilly

AMD isn't about to concede an inch of its market share to Intel, not without an aggressive fight, anyway. Citing "sources from motherboard players," DigiTimes reports AMD has taken a hatchet to about 20 desktop processors in an attempt to defend against competition from its rival.

Some of the more enticing price cuts include AMD's quad-core Athlon II X4 640 chip, which was dropped from $122 to $99, the dual-core Phenom II X2 555 Black Edition, which slid from $105 to $93, and the quad-core Phenom II X4 955 and 965, both of which were cut by $26 to $145 and $165, respectively.

AMD now has a boat load of modern processors at sub-$100 price points, with many of its higher-end chips still only priced at under $200.

Full list of price cuts here .

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